Designation- Media Strategist

Employment Type: Full-time

Experience: 1-3 Years

Location: 1st Floor, Tower-A, UNITECH CYBER PARK, Durga Colony, Sector 39, Gurugram, Haryana 122003)

What Will You Be Doing?

Develop comprehensive media strategies aligned with client business objectives, audience insights, and market trends
Conduct competitive analysis to identify positioning opportunities and differentiation strategies.
Basic understanding of META and Google Ads
Collaborate with cross-functional teams including Creative, Account Management, etc to ensure seamless integration of strategic plans.
Craft compelling Digital media strategy and Media planning.
Evaluate digital performance using data-driven insights, providing actionable recommendations for optimization.
Stay updated on social media trends, platform updates, and emerging technologies to enhance client strategies.
Build and maintain strong client relationships, understanding their business goals and providing strategic guidance.
Leverage both primary and secondary research methodologies to gather insights

What Is Required?

1-3 years experience in social media strategy, digital marketing, Paid media or related.
Proven track record of developing and executing Paid media strategies that drive business results.
Strong analytical mindset to interpret performance metrics and translate them into strategic insights.
Ability to lead strategic discussions and present ideas in a compelling and persuasive manner.
Excellent project management skills
Confidence in managing client communication and aligning stakeholders.

Required Skills

Proficiency in Tools (Google Keyword Planner, GA4, SEMrush, etc..)
Strong writing and storytelling abilities.
Understanding data triangulation, audience segmentation, and consumer journey mapping.
Ability to create visually appealing and structured PowerPoint presentations.
Basic knowledge of paid media campaigns and influencer marketing is a plus.
Agility to adapt to changing client needs and market dynamics.

Media Strategist