Marketing Manager

We are looking for a results-driven Digital Marketing Specialist to manage and optimize our online marketing efforts. The role will focus on driving traffic, generating qualified leads, and improving online visibility through SEO and performance marketing channels.

The ideal candidate should have hands-on experience in SEO, paid campaigns, and analytics, with the ability to plan, execute, and continuously improve marketing campaigns based on data.

Key Responsibilities

• Plan and execute SEO strategies to improve website rankings and organic traffic
• Conduct keyword research, on-page optimization, and technical SEO improvements
• Manage and optimize performance marketing campaigns across platforms such as Google Ads, LinkedIn Ads, and Meta Ads
• Monitor campaign performance and optimize for conversions, CPL, and ROI
• Track and analyze website traffic using Google Analytics, Search Console, and other marketing tools
• Collaborate with content and product teams to develop SEO-friendly content and landing pages
• Perform A/B testing for ads, landing pages, and campaigns to improve performance
• Generate regular reports and insights on campaign performance and marketing metrics

Required Skills

• Strong understanding of SEO (on-page, off-page, and technical SEO)
• Experience with performance marketing platforms (Google Ads, LinkedIn Ads, Meta Ads, etc.)
• Knowledge of keyword research tools such as SEMrush, Ahrefs, or similar tools
• Familiarity with Google Analytics, Search Console, and conversion tracking
• Ability to analyze campaign data and optimize marketing performance
• Good understanding of landing page optimization and lead generation strategies

Preferred Qualifications

• 25 years of experience in digital marketing / performance marketing
• Experience working with B2B or tech companies is a plus
• Basic understanding of content marketing and marketing automation tools

What Were Looking For

• Data-driven mindset
• Ability to manage multiple campaigns simultaneously
• Strong analytical and problem-solving skills
• Someone who can take ownership of digital growth and lead generation