Coupon Operations Associate

About the Role

We are looking for a proactive and performance oriented Coupon Operations Associate to drive the growth and reliability of our coupon platform. This role sits at the intersection of affiliate marketing, merchant partnerships, SEO collaboration, and user experience.

You will be responsible for sourcing high converting deals, maintaining strong affiliate relationships, optimizing on site performance, and ensuring a seamless user journey from discovery to redemption.

Key Responsibilities

1. Coupon Sourcing and Validation

Proactively source coupons, promo codes, and exclusive offers from affiliate networks and merchant partners

Validate offer authenticity, expiration timelines, and terms to maintain platform credibility

Build and nurture relationships with affiliate managers and merchant marketing teams

Negotiate early access or exclusive deals where possible

2. Offer Management and Website Integration

Upload, categorize, and optimize deals accurately within the CMS

Ensure timely updates, removal of expired offers, and correction of inaccurate listings

Monitor CTR, conversion rate, and revenue performance of offers

Optimize deal placement, tagging, and visibility to maximize engagement

3. SEO and Content Collaboration

Partner with the SEO team to optimize deal pages for high intent keywords

Improve meta titles, descriptions, internal linking, and schema where applicable

Support seasonal landing pages, sale events, and campaign specific content

Contribute insights from affiliate data to strengthen keyword targeting

4. Trend Analysis and Promotional Strategy

Identify trending categories, peak shopping windows, and high demand brands

Analyze traffic, conversion data, and user behavior to forecast opportunities

Recommend campaign ideas aligned with affiliate commission structures and consumer demand

Support major sale events such as Black Friday, festive sales, and brand led promotions

5. Quality Assurance and User Experience

Conduct regular audits to ensure coupon validity and user clarity

Monitor user feedback and resolve coupon failure or tracking issues

Maintain consistent formatting, messaging, and brand alignment across listings

Ensure smooth navigation and minimal friction in the redemption journey

Skills and Qualifications

Basic understanding of affiliate marketing and coupon aggregation models

Familiarity with affiliate networks such as Impact, CJ, Rakuten, or similar platforms

Strong analytical mindset with comfort working with performance data

Working knowledge of SEO fundamentals and ecommerce trends

Excellent communication and relationship management skills

Ability to work independently and manage multiple priorities in a fast paced environment