Business Analyst

Dentsu

0 - 3 years

Chennai

Posted: 2/27/2025

Job Description

The purpose of this role is to enable and support project delivery through the capture and analysis of user and business needs, ensuring project outcomes are aligned with the service vision and business strategy.

Job Description:

Key responsibilities: • Analysis and Requirements Definition. Employs a range of tools and techniques to gather business and user requirements against the clear objectives articulated for the project. Determines the need and value of performing the activity based on the context. If required, employs a range of tools and techniques to map 'As-Is' and To-Be' business processes/capabilities • Impact Analysis and Estimation. Identifies potential consequences of a change and estimates what needs to be modified to accomplish that change and focuses on defining changes within the scope of the overall project design, to the requisite quality with appropriate level of effort required depending on change defining • Business Solution Design and Development. Engages with requisite stakeholders to ensure business systems, workflows and processes contribute to target operating model/capability. Ensures that activities within project are mapped to ensure that they are delivered effectively and work in partnership with domain experts e.g. Enterprise Architects, Systems Analysts, where applicable, to translate business needs into solutions, work with technical leads to ensure business needs are translated into the technical solutions • Benefits Evaluation. Evaluates strengths and weaknesses of identified benefits and dis-benefits in line with project mandate • Stakeholder Engagement. Engages with business owners, business change managers, users and other identified key stakeholders, as required, to ensure alignment of project requirements and solution/capability design • Business Change. Works closely with Business Change Managers and improvement teams with identification of BAU enhancements and associated solutions to ensure that defined project outputs are delivered and benefits realised • Frameworks, Tools and Documentation. Provides advice and guidance to the project team on application of methodologies; operating model; functional specification; user cases; user stories; defect analysis; forms and templates appropriate for organisational context and project

Location:

DGS India - Chennai - Anna Nagar Tyche Towers

Brand:

Paragon

Time Type:

Full time

Contract Type:

Permanent

About Company

Dentsu is a global advertising and digital marketing agency headquartered in Tokyo, Japan. It is part of the Dentsu Group Inc., one of the largest advertising and communications groups in the world. Dentsu specializes in providing integrated marketing solutions, including digital marketing, media planning, content creation, data analytics, public relations, and customer experience management. The company operates across numerous industries and markets, serving clients with innovative strategies to drive brand growth and engagement. With a strong focus on technology and creativity, Dentsu aims to deliver impactful, data-driven campaigns tailored to modern consumer behavior.

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