ADOBE EXPERIENCE PLATFORM + ADOBE ANALYTICS + ADOBE TARGET | 6 TO 12 YEARS | PAN INDIA
Capgemini
2 - 5 years
Kolkata
Posted: 4/16/2025
Job Description
At Capgemini Engineering, the world leader in engineering services, we bring together a global team of engineers, scientists, and architects to help the world’s most innovative companies unleash their potential. From autonomous cars to life-saving robots, our digital and software technology experts think outside the box as they provide unique R&D and engineering services across all industries. Join us for a career full of opportunities. Where you can make a difference. Where no two days are the same.Your ProfileHands-on experience with Adobe Experience Platform, Adobe Analytics, and Adobe Target.Strong understanding of customer data platforms (CDPs), data collection methodologies, tagging (including Adobe Launch or Tealium), and real-time personalization strategies.Proficient in web technologies such as JavaScript, HTML, and CSS (for troubleshooting and tag management).Strong analytical and problem-solving skills; ability to interpret data into actionable strategies.Experience working with APIs, data layers, and server-side tagging is a plus.Adobe certifications (e.g., Adobe Certified Expert - Analytics Business Practitioner, Adobe Target Business Practitioner) are a strong advantage. Your ProfileLead the strategy, implementation, and optimization of Adobe Experience Platform to unify customer profiles and drive cross-channel personalization.Manage end-to-end deployment and enhancement of Adobe Analytics solutions, including tracking strategies, dashboard/report creation, and actionable insights generation.Design and execute personalized customer journeys and A/B tests using Adobe Target, optimizing for conversion, engagement, and retention.Develop and maintain data schemas, segmentations, and audience management within AEP.Collaborate with marketing, technology, UX, and product teams to translate business requirements into technical solutions within the Adobe ecosystem.Monitor platform performance and data integrity; troubleshoot technical issues and ensure best practices are followed.Provide thought leadership on digital analytics, personalization, and data-driven customer experience innovations.Stay current with Adobe product updates, industry trends, and emerging technologies. What you’ll love about working hereChoosing Capgemini means having the opportunity to make a difference, whether for the world’s leading businesses or for society. It means when the future doesn’t look as bright as you’d like, you have the opportunity to make change: to rewrite it.When you join Capgemini, you don’t just start a new job. You become part of something bigger. A diverse collective of free-thinkers, entrepreneurs and experts, all working together to unleash human energy through technology, for an inclusive and sustainable future. You can exponentially grow your career by being part of innovative projects and taking advantage of our extensive Learning & Development programs. With us, you will experience an inclusive, safe, healthy, and flexible work environment to bring out the best in you! Capgemini is a global business and technology transformation partner, helping organizations to accelerate their dual transition to a digital and sustainable world, while creating tangible impact for enterprises and society. It is a responsible and diverse group of 340,000 team members in more than 50 countries. With its strong over 55-year heritage, Capgemini is trusted by its clients to unlock the value of technology to address the entire breadth of their business needs. It delivers end-to-end services and solutions leveraging strengths from strategy and design to engineering, all fuelled by its market leading capabilities in AI, cloud and data, combined with its deep industry expertise and partner ecosystem. The Group reported 2023 global revenues of €22.5 billion.
About Company
Capgemini is a global leader in consulting, technology services, and digital transformation. Headquartered in Paris, France, Capgemini provides a wide range of services, including IT consulting, managed services, business process outsourcing, and digital transformation solutions. With over 360,000 employees across more than 50 countries, the company focuses on helping organizations innovate and transform their businesses to remain competitive in a rapidly changing digital landscape. Capgemini is known for its expertise in cloud computing, AI, cybersecurity, and other emerging technologies, working closely with clients to develop sustainable and cutting-edge solutions.
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