Senior Creative Strategist

About Asylum:

We're a 360-degree creative marketing agency that's a year old and already done with how the industry operates. We're young, hungry and growing fast. Looking for individuals who match the same. No departmental silos. No rewarding activity over outcomes. Strategy, creative, and execution work together because that's how it should be. We measure success by what we transform, not what we bill.

Location: Bangalore

Experience: 5+ Years

About the Role:

We are looking for a Senior Creative Strategist who can blend consumer insights, cultural trends, and business objectives into compelling creative solutions. This role requires someone who can think strategically while collaborating closely with creative and client teams to develop impactful campaigns.

Key Responsibilities:

• Develop creative and communication strategies for brands.
• Translate business challenges into engaging campaign concepts.
• Conduct market, consumer, and category research.
• Build strategic presentations, campaign narratives, and creative briefs.
• Partner with creative teams to shape campaign direction.
• Identify emerging trends and opportunities for brands.
• Present ideas and recommendations confidently to clients and stakeholders.

Requirements:

• 5+ years of experience in creative strategy, brand strategy, or account planning.
• Strong understanding of digital marketing, content, and integrated campaigns.
• Excellent storytelling, presentation, and communication skills.
• Experience working with FMCG, lifestyle, luxury, or consumer brands is preferred.
• Ability to balance analytical thinking with creative problem-solving.

Application Requirements:

• Updated CV
• Portfolio showcasing strategic work, campaigns, and presentations is mandatory