Performance Marketer

ABOUT THE ROLE

We are looking for a data-driven Performance Marketer to plan, execute, and optimize paid campaigns across Google Ads, Meta Ads, and Amazon Advertising. You will work directly with 200+ brand accounts across categories, driving measurable ROAS, reducing CAC, and scaling performance across marketplaces and D2C channels.

WHAT YOU WILL DO

Plan and manage paid campaigns across Google Ads, Meta Ads (Facebook and Instagram), and Amazon Sponsored Ads

Set up, monitor, and optimize campaigns for traffic, conversions, and ROAS goals

Conduct audience research, keyword analysis, and competitor benchmarking

Write and test ad copies, creatives, and landing page elements through A/B testing

Manage monthly ad budgets efficiently, ensuring spend is allocated toward top-performing campaigns

Build and present performance reports with key metrics, insights, and recommendations

Coordinate with content, design, and marketplace teams to align campaign assets

Stay updated on platform algorithm changes, beta features, and industry trends

WHAT WE ARE LOOKING FOR

Minimum 3 years of hands-on experience running paid campaigns on Google Ads, Meta Ads, or Amazon Ads

Proven track record of managing ad spends above Rs. 5L/month and delivering measurable ROI

Strong understanding of performance metrics: ROAS, CPC, CPM, CTR, CVR, and ACOS

Proficiency in Google Analytics, Meta Business Manager, and Amazon Seller/Vendor Central

Experience with remarketing, lookalike audiences, and funnel-based campaign strategies

Comfort with Excel or Google Sheets for reporting and budget tracking

Good communication skills to present insights to internal teams and clients

GOOD TO HAVE

Experience working in a marketplace growth agency or D2C brand environment

Familiarity with Flipkart Ads, Myntra Ads, or other Indian marketplace ad platforms

Knowledge of SEO and organic growth to complement paid strategy

Exposure to international markets such as UAE or Southeast Asia

WHY JOIN US

Work on live campaigns across 200+ brand accounts in diverse categories

Fast-paced, high-ownership environment with direct impact on client growth

Offices in Thanjavur, Bangalore, and Tiruppur

Be part of a bootstrapped agency that has grown to a 150+ person team