Marketing Coordinator
UPDOT®
2 - 5 years
Bengaluru
Posted: 03/04/2026
Job Description
Job Description
Location: Bangalore (Kalyan Nagar)
Experience: 01 Years
Compensation: 3.6L 4.2 LPA
About the Role
We are looking for a creative and data-driven Marketing Coordinator to work directly with the Co-Founder at UPDOT. You will be the right hand to the founder, helping build the brand narrative for a digital engineering firm from the ground up.
What Youll Own
Brand Storytelling: Crafting compelling narratives and "thought leadership" content (white papers, blogs, and case studies) that position UPDOT as a leader.
The Digital Funnel: Implementing and optimizing email marketing (MailChimp/Reply.io) and analyzing user behavior using PostHog and Google Analytics.
Social & Community: Owning the content calendar. You'll be the voice of UPDOT on LinkedIn and Twitter, driving collaborations and engagement.
Growth Experiments: Overseeing SEO/SEM strategies and running small-scale performance marketing tests to see what sticks.
PR & Partnerships: Securing guest articles and speaking opportunities for the leadership team
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