IP Ticketing Specialist

Role Summary:

We are seeking a seasoned professional to lead ticketing and revenue strategy for large-scale live entertainment properties. This role will be responsible for end-to-end ownership of ticketing performance, leveraging data-driven insights to optimize inventory, and demand planning. The incumbent will play a critical role in maximizing revenue and profitability across IPs.

Key Responsibilities:

• Own and drive the end-to-end ticketing strategy for large-scale live events, including concerts, festivals, and flagship IPs
• Develop and implement pricing frameworks, inventory allocation, and phased release strategies to maximize revenue
• Analyze ticket sales trends, booking curves, and consumer behaviour to identify opportunities for optimization
• Lead demand planning and forecasting to ensure effective capacity utilization and revenue yield
• Manage pricing tiers, and ticket release timelines across sales phases (early bird, regular, last-minute, etc.)
• Drive revenue growth through data-backed decision-making and continuous performance tracking
• Collaborate closely with:
• Event promoters and partners for commercial alignment
• Marketing teams to optimize campaigns, conversions, and sales velocity
• Monitor competitive landscape and benchmark pricing and positioning across similar events and markets
• Own and manage the P&L for assigned events, ensuring achievement of revenue and profitability targets

Key Competencies:

• Strong business acumen with a revenue-first mindset
• Advanced analytical and problem-solving capabilities
• Proficiency in data tools such as Excel and visualization platforms
• Ability to interpret complex datasets and translate insights into actionable strategies
• Strong stakeholder management and cross-functional collaboration skills

Qualifications:

• Bachelors degree in business, Economics, Analytics, or a related field.
• MBA or equivalent postgraduate qualification is an added advantage

Experience:

• 35 years of experience in ticketing, revenue management, analytics, or live entertainment/events ecosystem
• Prior experience handling large-scale events, concerts, or festivals is highly preferred