Ecommerce Product Development

E-commerce Product Manager D2C & Marketplace Growth

Role Overview

We are looking for a results-driven E-commerce Product Manager to lead the end-to-end product lifecycle for HamaraGharr. This role combines product development, eCommerce strategy, and data-driven scaling to build high-converting, high-demand Vastu products.

The ideal candidate understands what sells, why it sells, and how to scale it profitably.

Key Responsibilities- Product Strategy & Development

• Identify and develop high-demand Vastu and spiritual products
• Create unique bundles, kits, and differentiated offerings
• Define product positioning, pricing, and value proposition
• Work closely with vendors for sourcing, sampling, and production

- E-commerce Growth & Optimization

• Own product performance across D2C website (Shopify) + marketplaces (Amazon, Flipkart, etc.)
• Optimize product pages (images, copy, pricing, offers) for higher conversions
• Improve key metrics: Conversion Rate, AOV, Retention, ROAS

- Data & Performance Analysis

• Track and analyze product-level KPIs (sales, returns, reviews, CAC, LTV)
• Identify winning products and scale them aggressively
• Continuously optimize underperforming SKUs

- Market Research & Consumer Insights

• Study competitors, trends, and customer behavior
• Identify gaps and opportunities for new product launches
• Use insights to improve product-market fit

- Product Lifecycle Management

• Manage complete journey from idea launch scale optimization
• Plan and execute new product launches
• Continuously improve packaging, quality, and customer experience

- Cross-functional Collaboration

• Work with performance marketing team for ad creatives & funnels
• Collaborate with design/content teams for product storytelling
• Align with operations for inventory planning & fulfillment

Requirements

• 36 years experience in E-commerce Product Management / D2C brands
• Strong expertise in Shopify, Amazon, or similar platforms
• Proven experience in launching and scaling consumer products
• Strong analytical mindset with data-driven decision making
• Deep understanding of consumer psychology & conversion triggers

Preferred / Bonus

• Experience in Vastu / home decor / spiritual / lifestyle products
• Knowledge of performance marketing (Meta, Google Ads)
• Experience in branding, packaging, and funnel optimization

Key KPIs

• Product Revenue Growth
• Conversion Rate (CVR)
• Average Order Value (AOV)
• Return Rate Reduction
• ROAS Improvement
• New Product Success Rate

What This Role Owns

This is a core growth role, not just execution:

• You will decide what products we sell
• You will influence how they are positioned and scaled
• You will directly impact revenue and profitability