Key Responsibilities

Write high-quality articles, blogs, website content, landing pages, and marketing copy.
Create astrology-related content including horoscopes, zodiac insights, festival content, and spiritual guidance articles.
Conduct thorough research on astrology, tarot, numerology, vastu, and related subjects.
Optimize content for SEO by incorporating relevant keywords and following best practices.
Collaborate with the marketing and SEO teams to develop content strategies.
Proofread and edit content to ensure accuracy, clarity, and consistency.
Update and refresh existing content to improve engagement and search rankings.
Develop content for social media, email campaigns, and promotional activities when required.

Required Skills & Qualifications

Bachelor's degree in Journalism, English, Mass Communication, Marketing, or a related field.
14 years of experience in content writing, copywriting, or digital content creation.
Excellent written and verbal communication skills in English.
Strong research and analytical skills.
Basic understanding of SEO principles and content optimization.
Ability to manage multiple projects and meet deadlines.
Proficiency in MS Office and content management systems.

Preferred Qualifications

Experience writing for astrology, spirituality, wellness, lifestyle, or similar domains.
Familiarity with SEO tools such as Ahrefs, SEMrush, or Google Search Console.
Understanding of digital marketing and content performance metrics.

Content Writer