Copywriter

CRED
2 - 4 years
Bangalore
2023-10-06

Job Description

Content Writing

About Company

CRED is an Indian fintech company, based in Bangalore. Founded in 2018 by Kunal Shah, it is a reward-based credit card payments app. Cred also lets users make house rent payments and provides short-term credit lines. Cred has received criticism for being overvalued and lacking a sound monetization strategy. Cred was founded in 2018 by Kunal Shah; by 2021, the company had onboarded over 5.9 million users and processed about 20% of all credit card bill payments in India. As of April 2021, Cred offered six different products - Cred RentPay, Cred Cash, Cred Pay, Cred Store, Cred Travel Store, etc. However, on 20 August 2021, Cred also launched a Peer to Peer(P2P) lending feature known as Cred Mint that aims to monetise through its 7.5 million users.

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