Digital-Process Manager-Digital Analytics PM

Roles and responsibilities:

• Perform metrics implementation tests and ensure that global standards are being utilized
• Create Test Cases for Google Analytics implementation and performing testperformt in UAT/PROD
• Providing Post Implementation support to business users
• Writing Technical specifications for new Implementations
• Strong service orientation, with a proven track record of working with multiple internal and external stakeholders
• Ability to effectively manage multiple work assignments while being able to shift priorities
• Design and develop reports by using Tableau/Google Data Studio or Excel dashboards as per business requirements​​​​​​​

Technical and Functional Skills:

• Bachelor's degree in Engineering or computer science preferably B. Tech or M. Tech with 5+ Years’ experience in Digital analytics implementation experience with Google Analytics Implementation.
• Any Specialized training, or certification.
• Expert in tagging
• Intermediate to advanced JavaScript skills
• Experience with HTML and CSS selectors (preferably JQuery)
• Experience defining analytics tracking requirements, and guiding developers through implementation the of those requirements
• Expertise in Google Analytics 4 Tag implementation using GTM or tools like Ensighten, Tealium Etc.
• Experience defining and configuring tracking rules, triggers, tags within theand tag management tool
• Strong analytical, quantitative, and problem-solving skills
• Experience with GTM debug view and any debugger tool.
• Understanding of GTM/ GA4 architecture & functioning
• Ability to translate business requirements into solutions
• Ability to create Exploration reports/ segments/ Custom Dimensions & metrics in GA4
• Mobile app tagging and tracking experience with Google Analytics Firebase
• Domain knowledge of various industries such as Banking, Retail, e-commerce, etc.
• Exposure to Google Big Query Platform