Visual Merchandising Manager

Job Title: Head Visual Operations

Location: Delhi

Industry: Luxury Retail (Home Dcor & Apparel)

Role Overview

We are seeking a strategic and creative Head of Visual Operations to lead and elevate the visual

identity and in-store experience across our luxury home dcor and apparel verticals. This role will be responsible for driving premium visual standards, ensuring operational excellence in VM execution,

and delivering a world-class brand experience across all retail touchpoints.

The ideal candidate combines creative vision with operational discipline and has strong exposure to luxury retail environments.

Key Responsibilities

1. Visual Strategy & Brand Alignment

Develop and implement a cohesive visual merchandising strategy aligned with brand

positioning.

Define seasonal themes, window concepts, and in-store storytelling.

Ensure visual consistency across all stores and formats.

Translate global luxury trends into locally relevant executions.

2. Store Visual Execution & Operations

Oversee end-to-end VM execution across stores.

Create and maintain detailed VM guidelines and SOPs.

Conduct store audits and ensure adherence to luxury display standards.

Drive planogram implementation for apparel and home dcor categories.

3. Luxury Experience Enhancement

Elevate customer journey through curated displays and sensory storytelling.

Collaborate with retail and category teams to enhance product presentation.

Ensure premium standards in lighting, styling, props, fixtures, and space utilization.

4. Team Leadership

Lead, mentor, and scale the visual merchandising team across locations.

Conduct training programs to upskill store teams in VM excellence.

Build a high-performance culture aligned with brand aesthetics.

5. Cross-Functional Collaboration

Work closely with buying, marketing, retail operations, and design teams.

Partner with marketing for campaign rollouts, store launches, and special events.

Support new store openings with complete VM setup and launch execution.

6. Budget & Vendor Management

Manage VM budgets effectively within approved allocations.

Identify and onboard premium vendors for props, installations, and fixtures.

Ensure cost optimization without compromising luxury standards.

Key Requirements

1015+ years of experience in Visual Merchandising, with at least 35 years in a leadership role.

Strong exposure to luxury retail (home dcor / apparel preferred).

Proven track record in multi-store VM operations.

Strong aesthetic sensibility and understanding of luxury consumer psychology.

Excellent project management and vendor management skills.

Preferred Qualifications

Degree/Diploma in Visual Merchandising, Fashion Design, Interior Design, or related field.

Experience in premium or international luxury brands.

parth.mitra@unisoninternational.net

9871101317