Visual Merchandising Manager

Position: Visual Merchandising Manager

Location: Delhi | Fashion Retail

In retail, presentation is performance.

We are hiring a Visual Merchandising Manager to ensure every BHPC store delivers a premium, consistent, and commercially effective brand experience.

About the Organisation

BHPC is expanding its India retail presence across formats and cities. We are focused on creating store experiences that are premium, consistent, and commercially effective, reflecting global brand codes while remaining India-relevant.

The Role

We are hiring a Visual Merchandising Manager to own VM strategy and execution across EBO, MBO and SIS, ensuring every store delivers storytelling, conversion, and consistency.

Scope & Responsibilities

VM Strategy & Brand Standards

• Build seasonal VM direction aligned to category priorities, campaigns, and global brand guidelines
• Define store zoning logic, category adjacencies, and fixture usage to maximize productivity
• Establish VM manuals, checklists, and execution SOPs across formats

Execution & Rollouts

• Plan and execute seasonal changeovers, campaigns, and in-store storytelling
• Lead windows, focal walls, mannequins, and key merchandising moments
• Drive network-wide rollout discipline: timelines, templates, and store readiness

Commercial Alignment

• Partner with Merchandising to highlight key SKUs: newness, bestsellers, high-margin lines
• Support sell-through improvements by improving visibility and product navigation
• Use store feedback and performance data to refine display strategies

Audit, Training & Governance

• Conduct VM audits and corrective actions; build a compliance scoring system
• Train store teams and ensure sustained execution after rollouts
• Coordinate with retail ops for store upkeep, refreshes, and visual maintenance

New Store & Refurb Program

• Own VM inputs for new stores: layout, fixtures, signage, navigation, merchandising density
• Manage refresh cycles to keep stores modern and aligned to the brand

Experience & Qualification

• 610 years in fashion/lifestyle VM
• Multi-store rollout experience across formats
• Strong execution management + creative eye
• Comfort with travel, audits, and high-speed retail timelines

What You Will Get

• Creative ownership with measurable business impact
• National network exposure and scale responsibility
• Authority to build a VM culture, not just do displays

Email to recruitment@bhpcworld.com