Visual Designer - Brand, YouTube & Digital Media

Full-time On-site (Vashi, Navi Mumbai)

About Swarna Bharat TV:

Swarna Bharat TV is a mission-led creative platform telling precise, high-quality stories on Bharats history, culture, spirituality, and knowledge systems. Our YouTube channel is live with RashtraGaatha , and were rolling out twelve original showsanimated series, on-field documentaries, studio formats, and feature specials. We pair research-first writing with cinematic craft, and were preparing our originals for wider distribution, including OTT.

The Role:

Were hiring the Main Graphic Designer for Swarna Bharat TVsomeone who owns our brand system end-to-end and also has strong YouTube thumbnail craft . Youll define per-show visual identities (colours, type, layout grids), translate story hooks into clear, mobile-first visuals, and ship clean, reusable templates that speed up the team across YouTube and social.

What youll do:

1) Brand & Systems (Primary)

• Build and maintain per-show brand kits in PSD/Figma (colour tokens, typography, grids, icons).
• Create on-brand channel banners , lower-thirds, end-cards, event posters, and partner one-pagers.
• Design presentation decks/PPTs with slide masters and consistent visual language.
• Keep assets organized (layer naming, smart objects, export presets, licensed fonts/stock).

2) Thumbnails (Critical Skill)

• Design high-impact YouTube thumbnails (with A/B variants) for 7 weekly shows.
• Turn hooks into simple, subject-led compositions; optimise crop/contrast/scale for mobile.
• Iterate from performance signals (CTR, watch behaviour) with quick, focused tweaks.

3) Social & Adaptations

• Adapt designs for Instagram, Facebook, X, LinkedIn, Community tab ; create Shorts covers/story tiles.
• Build lightweight templates so editors and SMM can generate platform variants fast.

4) Collaboration & Rituals

• Partner with writers/editors to convert beats into visuals; present options with a short rationale.
• Join our weekly rhythm: Mon Content Room , Wed Edit + Thumbnail Board , Fri Analytics One-Change .

Must-haves

• 36 years of graphic design with YouTube/mobile-first work in portfolio.
• Expert Photoshop (cut-outs, depth/lighting, blend-ifs, dodge/burn, smart objects) and Figma .
• Strong typography and brand systems sense; can set themes/colours across multiple shows.
• Portfolio that includes thumbnails and at least one brand/template system (banners or decks).
• Speed under deadlines; clean files; disciplined licensing/versioning.

Nice-to-haves

• Basic After Effects for subtle still animations.
• Experience iterating from CTR/retention insights.
• Presentation design chops (PPT/Keynote) with reusable masters.

Why join us

• Be the brand owner across seven weekly shows moving toward OTT packaging.
• Mission-led work, fast decisions, and visible on-screen/description credits.
• A craft-respecting team and clear weekly forums for feedback and growth.

How to apply

Apply on LinkedIn or email with:

• Portfolio link(s)
• 23 best thumbnails (one-line rationale each)

A 50-word note on why Swarna Bharat TV excites you

Subject: Visual Designer - Swarna Bharat TV

Shortlisted candidates will receive a brief form to fill.