Video Creator

Video Creator - Role Overview

We're seeking a talented Video Creator to join our dynamic team. In this role, you'll be responsible for selecting and implementing relevant media assets that enhance our video content while maintaining alignment with the narrative and client guidelines. This position requires excellent visual storytelling instincts, meticulous attention to detail, and strong media selection skills.

Key Responsibilities

Media Selection and Implementation

• Source and select high-quality video and image assets from our media partners and free usage catalogue that align perfectly with article content and client brand guidelines
• Prioritize videos over images, with preference for 16:9 aspect ratio content (using 9:16 only when necessary)
• Ensure all selected media is current by filtering for recent assets (within 72 hours to 1 month)
• Search effectively using our media partners' libraries and our internal media search field
• Properly document and attribute media sources to maintain licensing compliance

Content Quality Management

• Verify that all media used is contextually relevant to the content, avoiding generic or unrelated footage
• Ensure precise matching when featuring specific people, events, or teams (e.g., correct athletic teams and players in sports content)
• Maintain contextual accuracy between narrative and visual elements
• Develop creative solutions when exact media matches aren't available, such as using different angles or perspectives
• Avoid misleading visual contexts that contradict the narrative message

Required Skills and Qualifications

• Experience in video production, digital content creation, or media curation
• Strong visual storytelling instincts and understanding of narrative alignment
• Excellent research skills for finding specific, relevant media assets
• Proficiency with stock media platforms and free usage catalogues
• Meticulous attention to detail and quality
• Understanding of different video formats and aspect ratios
• Ability to work efficiently while maintaining high-quality standards

Preferred Skills

• Background in journalism, media studies, or related fields
• Experience with media asset management systems
• Knowledge of brand guidelines implementation in video content
• Understanding of media licensing and proper attribution practices

Familiarity with our internal media management platform