Video Content Lead (Videography & Editing)

About MAYIN India

MAYIN India crafts premium handwoven sarees rooted in Indias rich textile heritage.

Each piece is thoughtfully made with soft, breathable fabrics and timeless designs that feel beautiful every day.

We believe in conscious craftsmanship, honest pricing, and celebrating the women who bring elegance to every moment.

Role Summary

Own the end-to-end video narrative for MAYIN India. We are looking for a Video Content Lead who lives and breathes short-form storytelling. You will be responsible for everything that movesfrom conceptualizing high-energy Reels to directing founder-led stories and editing high-conversion Meta ads. This is a role for a specialist who understands how to use motion, sound, and pacing to make a heritage brand feel modern and premium.

Responsibilities

• Video Production & Direction: Own the full setup for video shoots, including professional lighting (natural and studio), framing, and audio. You will actively direct founders and models on camera to ensure their energy and posture align with the MAYIN aesthetic.
• Short-Form Mastery: Concept, shoot, and edit 660 second videos (Reels, Shorts, Ads) that highlight fabric movement, styling tutorials (GRWM), and brand storytelling.
• Premium Post-Production: Edit footage with a focus on sophisticated color grading (ensuring saree colors are accurate and vibrant), rhythmic pacing, and seamless transitions.
• Performance Creative: Work closely with the marketing team to analyze video retention and CTR. You will be expected to "edit for the hook" and iterate on creative versions based on what the data tells us.
• Workflow Management: Maintain an organized library of raw footage and final exports, ensuring the brand has a searchable bank of high-quality video assets.

Qualifications

• Experience: 24 years specifically in videography and video editing. Experience in the fashion or textile industry is a huge plus.
• Technical Gear: Expert-level comfort with DSLR/Mirrorless cameras for video, stabilizers/gimbals, and studio lighting setups.
• Software: Mastery of Adobe Premiere Pro or DaVinci Resolve. Working knowledge of After Effects for text overlays and motion graphics.
• Eye for Detail: An obsession with how fabric moves and how light hits different textures (like Silk, Linen, or Jamdani).
• Directorial Confidence: You aren't afraid to tell a founder to "retake that" or "adjust your posture" to get the perfect shot.

Mindset Were Looking For

• Video-First Thinker: You see the world in frames and sequences.
• Iterative: You don't get married to an edit; you're happy to tweak it if the data suggests a different hook would work better.
• Artistic yet Results-Driven: You want the video to look like a movie, but perform like a high-growth ad.

Job Details

• Location: On-site in Sector 81, Gurgaon
• Compensation: 20,00035000/month (depending on experience)

What We Offer

• High ownership and creative autonomy
• Direct collaboration with founders
• Real impact on brand growth and marketing performance
• Fast-paced learning across content, marketing, and ecommerce