UGC Reels Specialist – Lead Generation for Lighting Solutions

Job Description Position: UGC Lead Generation Specialist Company: Jainsons Lights Co. Location: Remote / Hybrid (India) Type: Full-Time / Freelance Experience: 13 Years About the Role

We are a lighting solutions company working primarily on projects for end clients, architects, interior designers, and builders .

We are looking for a UGC Lead Generation Specialist who can convert short-form videos into qualified leads , not just views or followers.

Your goal is lead generation through reels, ads & organic content .

Our internal team will support you with:

Campaign strategy

Language & pitch

Reel hooks & scripts

Scene & shot suggestions

You will focus on execution, optimization, and performance .

Key Responsibilities

• Execute UGC-style reels & short videos for lead generation
• Coordinate with creators / shoot simple UGC content (phone-based is fine)
• Convert videos into high-intent leads (DMs, WhatsApp, forms, calls)
• Optimize creatives for Instagram, Facebook & YouTube Shorts
• Edit videos using Premiere / Canva
• Repurpose content for ads & organic posting
• Track lead quality & performance metrics (CPL, CTR, inquiries)
• Follow trends while maintaining a premium project-based brand tone

Who Should Apply

• Experience in UGC content or short-form lead ads
• Strong understanding of service-based / project sales
• Knows how to create trust-building content (beforeafter, walkthroughs, site visuals)
• Comfortable working with architects, interiors & luxury categories
• Ability to execute from a clear brief & creative direction

Bonus (Good to Have)

• Experience in Interior, Lighting, Architecture, Real Estate or Luxury Brands
• Knowledge of Meta Lead Ads / WhatsApp CTAs
• Understanding of high-ticket decision-making journeys

What We Offer

• Clear creative direction & structured support
• Opportunity to work on real architectural & interior projects
• Long-term growth with a premium lighting brand
• Performance-based incentives on quality leads

How to Apply

Share:

• UGC / Reel samples (Drive or Instagram)
• Any lead-focused campaign examples
• Mention UGC Lead Generation Lighting in subject

Contact Details

Director Contacts:

Content creator