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Team Leader- Digital enablement

Novartis

5 - 10 years

Hyderabad

Posted: 11/08/2025

Job Description

Summary

Lead the digital transformation of marketing data at Novartis. As Team Lead, Digital Enablement, you’ll drive strategic data operations, optimize omnichannel campaigns, and empower teams with actionable insights. Your leadership will shape how data drives impact across healthcare

About the Role

Key Responsibilities

• Lead digital data enablement strategy to enhance marketing productivity and campaign effectiveness

• Guide team on media hierarchies and data models across pharma digital channels

• Collaborate with media agencies to implement promotional strategies and target list deployment

• Analyze HCP-level data and digital media performance using tools like Google Analytics and IQVIA Navigator

• Manage input streams and insights reporting in Marketing Cloud Intelligence (Datorama)

• Develop digital data models and oversee ETL processes, profiling, and data quality operations

• Support decision engine with data collection, modeling, and execution through media partners

Essential Requirements

• Bachelor’s degree in business, marketing, or a related field

• 7+ years of experience in digital data enablement or a related role

• Strong background in pharmaceutical or healthcare industry with focus on brand awareness and data management

• Minimum 8 years of people management experience with proven leadership in data-driven decision-making

• Proficiency in tools such as Snowflake, SQL, Datorama, Google Analytics, ELT, DataIKU, and Databricks

• Excellent communication, collaboration, and strategic problem-solving skills

Desirable Requirements

• Experience enabling data-driven decision-making at leadership level to address complex business challenges

• Strong ability to align digital insights with strategic priorities to drive impactful results

Why Novartis: Helping people with disease and their families takes more than innovative science. It takes a community of smart, passionate people like you. Collaborating, supporting and inspiring each other. Combining to achieve breakthroughs that change patients’ lives. Ready to create a brighter future together? https://www.novartis.com/about/strategy/people-and-culture

Join our Novartis Network: Not the right Novartis role for you? Sign up to our talent community to stay connected and learn about suitable career opportunities as soon as they come up: https://talentnetwork.novartis.com/network(link is external)

Benefits and Rewards: Read our handbook to learn about all the ways we’ll help you thrive personally and professionally: https://www.novartis.com/careers/benefits-rewards

About Company

Novartis is a leading global healthcare company headquartered in Basel, Switzerland. It specializes in the research, development, manufacturing, and marketing of innovative pharmaceuticals. Formed in 1996 through the merger of Ciba-Geigy and Sandoz, Novartis focuses on areas such as oncology, neuroscience, immunology, cardiovascular diseases, and gene therapies.With a strong commitment to scientific innovation, Novartis invests heavily in R&D and collaborates with biotech companies and academic institutions worldwide. The company operates in over 140 countries and serves millions of patients globally. Novartis is also known for its efforts in access to medicine, using programs like Novartis Access and Novartis Foundation to support underserved populations.

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