Student Recruitment Manager

Student Recruitment Manager at The WorldGrad (An Initiative by LINC Education)

Position Summary

We are looking for an enthusiastic, driven, and responsible teammate to enhance our brand

presence & appeal in the market that resonates with the audiences we cater to across digital &

offline platforms.

About LINC Education

LINC Education (www.linceducation.com), headquartered in Singapore with teams in Australia,

India, the UK and the US, is an online education company working with universities around the

world to develop and deliver high-quality online programs. Since 2017, LINC has delivered

online courses to over 30,000 students in partnership with globally ranked universities with

industry-leading outcomes and student satisfaction. We use a pool of over 1,000+ educators

across Australia, the UK and India and our proprietary AI-powered technology platform to

provide personalised learning experiences to students. LINC owns and operates The WorldGrad

(www.theworldgrad.com), Indias largest study abroad program platform, which offers students

flexible and cost-effective study routes to over 50 global universities.

LINC Education is founded by seasoned professionals coming from an IIT / IIM / ISB

background and with 50 years of combined education sector experience. In 2022, OES,

Australias largest online education company, became one of our investors through which we

joined SEEKs (SEK.AX) Education Portfolio. The company is well-funded by global education

and technology investors and offers a unique opportunity to enthusiastic individuals looking to

join the founding team on a remarkable journey.

LINC has received prestigious awards for its work in the online education space:

Best Learning Model (Blended Learning) at LearnX 2023: The WorldGrads Global Online

Accelerator Program (in partnership with the University of Wollongong College) won the

Platinum award for its blended learning program

Highly Commended Citation at the PIEoneer Awards in London in September 2023 for

Digital Innovation of the Year - Learning: Highlighting our commitment to innovation in

education and technology.

Asia Pacific HRM Congress Award for Employee Engagement in 2023: Recognising our

dedication to creating a dynamic and inclusive workplace.

Recipient of multiple LearnX awards since 2020 for our public-private partnerships and

online learning models

Working with The WorldGrad, An Initiative by LINC Education

We are an innovator in the online education space and pride ourselves on providing a

challenging and exciting environment for individuals looking to make a difference. As part of a

growing start-up, you will get the opportunity to learn, develop and expand your professional

skills alongside an experienced leadership team.

Our work culture is centred around commitment, collaboration and customer-orientation, which

means that we place value in a collegial, small-team environment where members have

flexibility, ownership, and accountability. Additionally, team members have the flexibility to work

in a hybrid environment and enjoy various other benefits, including industry-leading healthcare.

We are currently opening multiple Study Centres in Gujarat in partnership with our recruitment

agents. If you are a smart individual who wants to be a part of a thriving young organisation and

facilitate the successful scale-up of new study centres in Gujarat, we are the best place to start!

Key Responsibilities:

Key responsibilities include planning, vendor coordination, content creation, and analysing

lead-gen data.

Represent The WorldGrad at events & activations: Plan, develop, and implement

on-ground, basic digital (content creation for social posts/stories/reels), and experiential

marketing campaigns to increase brand visibility.

Drive active outreach to schools, coaching centres, educational institutions, and student

hubs to pitch our proposition and build a strong on-ground presence and generate

high-quality student leads through targeted institutional outreach, events, and

community-based activations, in close collaboration with sales and marketing teams.

Plan and conduct seminars, information sessions, and workshops at partner institutions

to educate students and key influencers, strengthen credibility, and generate interest in

The WorldGrad offerings.

Assist in running on-ground BTL campaign activities: Coordinate with external (channel

sales) and internal (sales & marketing teams) stakeholders for the online & offline brand

asset requirements for events, like registration forms, e-invites, OOH, standee, tent

cards, brochures/flyers, event culmination assets, etc.

Coordinate with local vendors for OOH & collateral printing material, gifting & giveaways

for footfalls/delegates at the event.

Help us track footfall, engagement, and conversions during activities. Post-event,

convert the warm leads to quality hot leads.

Be open to travel in Gujarat, locations not limited but majorly Ahmedabad, Surat, Anand,

Vadodara, etc.

Who are we looking for?

Qualifications: Bachelor's degree in Marketing, Business, or Communications from Tier 1

colleges.

Experience: 2 - 4 years of brand activation/regional field activation/BTL activation.

(Candidates with student recruitment experience from the edtech industry and agencies

will be preferred.)

Skills & Competencies: Demonstrated track record of relationship management along

with regional, English, & Hindi spoken and written communication skills. Working in a

structured fashion and multitasking are a must.

Others: Looking for self-driven individuals comfortable working in a small team,

fast-paced environment, must be proactive and goal-oriented.

Location: Ahmedabad, Gujarat

Compensation & Benefits:

Annual CTC: 6,00,000 (fixed) + variables

Competitive compensation aligned with industry standards for outreach and education

marketing roles. Additional incentives may be offered based on monthly/quarterly lead

generation, event performance, and conversion outcomes.

Professional Growth Opportunities

Exposure to large-scale outreach activities, institutional partnerships, and on-ground

campaigns within a leading global-education organization. Access to internal training,

upskilling opportunities, and continuous mentorship to build career strength in marketing

and student recruitment.

Working Days:

Monday to Saturday (Non-negotiable travel in case the event/recce/client meet takes place on

Sunday. Compensatory leave is of course provided as per mutual understanding).

Hybrid Working:

Yes. Open to working from home when there are no events/recce/client meets.

Time to Join:

Immediate joiners preferred.

Interested candidates can share their CVs at: kishan@theworldgrad.com