Sr. Manager - Marketing Operations (Braze)

Sr. Manager - Marketing Operations (Braze)

Shift: US Shift

Experience: 6+ years

Employment Type: Permanent

Role Overview

We are seeking a Practice Head CRM / Campaign Management (Braze) to own and grow our Braze practice. This role requires deep expertise in customer engagement, lifecycle marketing, and mobile-first CRM, along with strong people and client leadership.

Key Responsibilities

• Lead end-to-end Braze engagements from strategy and scoping to execution and reporting
• Manage a team of Braze specialists, CRM managers, and campaign operators
• Own execution across email, push, in-app, SMS, and omnichannel journeys
• Partner with Product, Design, Content, and Analytics teams for lifecycle programs
• Act as the senior client-facing owner for Braze accounts
• Establish scalable delivery processes and best practices for the Braze practice
• Analyze campaign and lifecycle performance to drive continuous improvement
• Support client growth, renewals, and solution discussions

Must-Have Skills & Experience

• 6+ years of experience in CRM, Lifecycle Marketing, or Marketing Automation
• Strong hands-on and leadership experience with Braze
• Braze Certification (mandatory)
• Experience managing teams and high-volume, always-on lifecycle programs
• Strong understanding of CRM analytics, experimentation, and optimization
• Excellent client communication and stakeholder management skills
• Ability to work in US shift and flexibility to support other shifts if required