Sr Manager
Genpact
5 - 10 years
Bengaluru
Posted: 29/11/2024
Job Description
Responsibilities
-
Architecture & Implementation: Define and implement scalable and secure AEP CDP architecture.
-
Team Leadership: Guide and mentor a team of developers, architects, and analysts.
-
Data Integration: Oversee integration of various data sources to create unified customer profiles.
-
Customer Identity Management: Manage the identity resolution process for enriched customer insights.
-
Stakeholder Collaboration: Work with marketing, analytics, and IT to align AEP with business goals for customer segmentation and personalization.
-
Compliance: Ensure compliance with data privacy regulations (GDPR, CCPA).
-
Martech Integration: Integrate AEP CDP with other Adobe tools and the marketing technology stack.
-
Performance Optimization: Monitor and optimize AEP platform usage.
-
Vendor Management: Coordinate with Adobe and other vendors for timely feature and support delivery.
About Company
Genpact is a global professional services firm delivering digital transformation by putting digital and data to work to create competitive advantage.
Services you might be interested in
One-Shot Campaign
Reach out to ideal employees in one shot!
The intelligent campaign for reaching out to the ideal audience to whom you can ask for help (guidance or referral).