Sr. Account Manager (Mainline Advertising)

About Us: VML is a global powerhouse born from the unification of Wunderman Thompson and VMLY&R two of the world's most powerful and accomplished creative agencies with complementary capabilities and geographic strengths. We have an industry-unique opportunity to provide our client partners with a fully integrated offering across brand experience, customer experience and commerce practices powered by deep data and technology experience. For more information, visit

Key Responsibilities

• Serve as the primary point of contact for assigned clients, ensuring seamless communication and strong relationship management.
• Understand client objectives thoroughly and translate them into actionable briefs for creative (content, design, and planning) teams.
• Work closely with internal teams to drive the end-to-end development of mainline campaigns
• Present creative ideas, campaign routes, and strategic proposals to clients with clarity and confidence.
• Manage project timelines, budgets, and deliverables to ensure smooth execution and timely delivery.
• Identify opportunities to grow accounts by proactively pitching new ideas, campaign extensions, and integrated solutions.
• Monitor market trends, competitor campaigns, and industry developments to bring fresh thinking into client strategies.
• Ensure high-quality output across all touchpoints while maintaining brand consistency and adherence to guidelines.

Required Skills & Competencies

• Strong understanding of mainline advertising print, outdoor, OOH, and traditional media.
• Excellent communication and presentation skills with the ability to influence and build trust with senior stakeholders.
• Ability to interpret briefs, craft strategic responses, and guide creative teams effectively.
• Proven experience leading client relationships in an advertising agency environment.
• Strong project management, multitasking, and problem-solving abilities.
• A collaborative mindset with the ability to work cross-functionally and manage multiple campaigns simultaneously.

Qualifications

• Bachelors degree in Marketing, Advertising, Mass Communication, or a related field.
• 68 years of experience in account management within a creative or advertising agency (mainline experience is essential).