Developing, ideating, and executing content calendars
Creating and nurturing social media communities through all social media platforms (Instagram, Threads, Facebook, WhatsApp, X, LinkedIn, and Pinterest).
Staying updated about the latest social media trends
Tracking useful social media metrics
Creating effective social media marketing campaigns
Strategically translating business goals into actionable social media plans that drive results.
Researching around a niche specific to the client.
Cultivating a strong, trusting relationship with the client by being the main point of contact. This involves understanding their business, goals, and brand voice.
Delivering campaign proposals, performance reviews, and other key updates to the client professionally and compellingly.
Managing the client's content approval process, ensuring all content aligns with their brand guidelines and is approved before publishing.
Acting as the first point of contact for any potential online reputation issues, managing the client's public response, and providing strategic guidance.

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Social Media Manager