Social Media Manager

Company Description

IKW Designs is a leading destination for trendy and comfortable womens fashion, offering a stylish range of Coord Sets, Kurtis, Tunics, Pants, Palazzos, Pyjamas, Shorts, and more. We are dedicated to delivering high-quality, fast-fashion clothing that inspires confidence and beauty in women. Rooted in values of sustainability, diversity, and inclusivity, IKW Designs aims to make a positive impact on the fashion industry. Our mission is to empower individuals through fashion while maintaining ethical and environmentally conscious practices.

Role Description

This is a full-time on-site role located in Ahmedabad for a Social Media Manager. The Social Media Manager will be responsible for developing and implementing effective social media strategies, creating and curating engaging content, managing social media accounts, optimizing posts for maximum reach, and actively engaging with the online community. The role requires close collaboration with the marketing team to reinforce brand identity across various platforms and track social media performance metrics to inform future strategies.

Qualifications

• Proficiency in Social Media Marketing and Social Media Optimization (SMO)
• Strong Communication and Writing skills
• Experience in developing and executing engaging Content Strategies
• Ability to analyze data and social media metrics to guide decision-making
• Excellent organizational skills, attention to detail, and creativity
• Proficiency in using social media platforms and tools for scheduling, monitoring, and analytics
• Knowledge about trends in fashion and lifestyle is a plus
• Bachelors degree in Marketing, Communications, or a related field preferred