Social Media Manager

Position: Social Media Manager

Location: Gurgaon

Employment Type: Full-time

Experience: 3-7 years

Salary: 60-80K

About the Role

We are looking for a creative and strategic Social Media Manager to oversee our online presence, drive brand engagement, and manage content across all social media platforms. The ideal candidate will be responsible for developing effective social media strategies, creating high-quality content, and tracking performance to enhance brand visibility and audience engagement.

Key Responsibilities

• Develop, implement, and manage social media strategies aligned with business goals.
• Plan and create engaging, high-quality content (posts, reels, stories, videos, etc.).
• Manage daily operations of all social media platforms (Instagram, Facebook, LinkedIn, YouTube, X, etc.).
• Grow and engage online communities through timely and relevant content.
• Monitor social media trends, competitors, and emerging platforms.
• Run social media ad campaigns in coordination with the marketing team.
• Collaborate with design, content, and marketing teams to maintain brand consistency.
• Track performance metrics (reach, engagement, followers, conversions).
• Prepare monthly reports and suggest improvements for better performance.
• Respond to comments, queries, and messages in a timely and professional manner.
• Manage influencer collaborations and partnerships.
• Ensure compliance with platform policies and brand guidelines.

Requirements

• Bachelor's degree in marketing, Communications, Media Studies, or related field.
• Proven experience as a Social Media Manager or similar role.
• Strong understanding of social media algorithms, analytics tools, and trends.
• Excellent written and verbal communication skills.
• Proficiency in content creation tools (Canva, Adobe Suite preferred).
• Experience with social media scheduling and analytics platforms (Hootsuite, Buffer, Meta Business Suite, etc.).
• Ability to multitask, prioritize, and work in a fast-paced environment.
• Creative mindset with strong attention to detail.

Preferred Skills

• Basic video editing skills.
• Knowledge of SEO and digital marketing principles.
• Experience managing paid social media campaigns.
• Ability to conceptualize and execute influencer marketing strategies.

Benefits

• Competitive salary and performance incentives.
• Opportunity to work with a creative and dynamic team.
• Professional growth and learning opportunities.
• Exposure to Event Industry