Social Media Manager

Key Responsibilities:

• Develop, plan, and execute comprehensive Social Media Strategies aligned with client and brand objectives.
• Create monthly content calendars and ensure timely execution in coordination with Design and Video teams .
• Manage end-to-end content posting and scheduling across platforms including Meta (Facebook & Instagram), LinkedIn, YouTube, X (Twitter) , and other relevant platforms.
• Monitor platform performance using social media analytics and reporting tools and prepare monthly performance reports .
• Manage and optimize activities using Meta tools , ensuring best practices are followed.
• Stay updated with latest social media trends, platform updates, algorithms, and AI tools to enhance content performance.
• Collaborate closely with internal teams and clients to ensure smooth execution of campaigns and projects.
• Be open to travel and on-site client visits when required.

Candidates Profile:

• Minimum 3 years of proven experience in Social Media Management.
• Strong hands-on knowledge of Meta platforms, LinkedIn, YouTube, X , and other digital marketing platforms.
• Well-versed with Meta Business tools , social media analysis tools, and AI-based tools for content and optimization.
• Strong understanding of social media algorithms, paid campaigns , and platform-specific best practices.
• Strong English reading and writing skills , with the ability to create clear, engaging, and grammatically sound content.
• Excellent verbal communication skills and the ability to engage with diverse audiences.
• Experience working with influencers will be an added advantage.
• Ability to work independently as well as collaboratively in a team environment.
• Proficient in Microsoft Excel and PowerPoint for reporting and presentations.

Qualifications:

• Bachelors degree in Marketing, Communications , or a related field.
• Proficiency in Microsoft Office Suite (Outlook, Excel, Word, PowerPoint).