Social Media Manager

Marketing Executive BeAbhika

Location: Delhi (In-office)

Work Mode: Full-time, 6 days/week

Experience: 13 years

Salary: 25-35 K per month ( Based of experience)

BeAbhika is a design-led fashion jewelry brand that celebrates individuality, Indian identity, and fearless creativity. From bridal kaleeras to customization-focused keepsakes our pieces are personal, expressive, and crafted with intention.

We're looking for a Marketing Executive who can take full ownership of all digital marketing channels and build campaigns that move people not just metrics.

What Youll Own (End-to-End):

Social Media (Instagram, Pinterest, YouTube)

• Plan + execute monthly content calendars
• Coordinate shoots with design & creative teams
• Track insights improve performance

Email & WhatsApp Marketing

• Build automated flows (welcome, abandoned cart, retention)
• Create campaign pushes for drops & festive moments

Analyze customer behavior & optimize funnels

Youll Thrive In This Role If You Are:

• Proactive you take initiative before being asked
• Detail-obsessed you care about balance, design & accuracy
• Creative + analytical ideas + execution + data
• Passionate about fashion, aesthetics, and storytelling

Must-Have Skills

Social media planning

Canva or basic design understanding

Understanding of performance metrics

Experience in a D2C/fashion/jewelry brand is a big plus.

Why Join BeAbhika

Creative freedom your ideas will translate into real campaigns

Work directly with founders & the design team

Be part of a fast-scaling brand shaping modern Indian jewelry storytelling