Social Media Manager

Brand: 3eings

Type: Full-time | Startup Pace | High Ownership

Company Description

3eings is a fashion brand built on the belief that human identities are fluid and constantly evolving. Through designs inspired by the diverse emotions and experiences of life, each collection serves as a representation of different states of being. Unlike typical streetwear labels, 3eings operates like a creative studio, embracing change in color, texture, and style with each release. Focused on individuality and self-expression, the brand creates clothing that evolves alongside its wearers, celebrating every version of who they are. Headquartered in Hyderabad, 3eings continues to push the boundaries of traditional fashion by capturing the emotional essence of humanity.

This Is NOT a Posting Job.

This role is for someone who thinks, builds, executes, and owns outcomes.

If you need instructions, approvals for every post, or think social media is just content + hashtags this is not for you.

At 3eings, social media = brand power, community trust, and revenue influence.

What You Will Own

1. Strategy (No Handholding)

Build the entire social & community strategy from scratch

Define why we exist on each platform and what success looks like

Translate brand vision into clear, aggressive growth goals

You must be able to explain:

Why this idea

How it will be executed

What impact it will create

2. Ruthless Execution

Plan, schedule, and execute content on time, every time

Launch campaigns, drops, and community initiatives without chaos

Move fast, test faster, double down on what works

No missed deadlines. No random posting. No excuses.

3. Community = Priority #1

Actively reply to every relevant comment and DM

Build conversations, not passive followers

Moderate and grow an actual community, not a dead audience

Own the brand voice: smart, human, and consistent

4. Platform Ownership

You will fully own and grow:

Instagram (brand + engagement engine)

Discord (core community & loyalty)

LinkedIn (brand credibility & narrative)

Twitter/X (culture, voice, relevance)

Each platform must serve a clear purpose. If it doesnt, fix it or kill it.

5. Impact & Accountability

Track performance, engagement quality, and community sentiment

Share weekly insights: what moved the needle, what didnt, and why

Constantly improve stagnation is failure

Who Should Apply

You think like a founder, not an intern

You can ideate independently and defend your decisions

You understand internet culture, communities, and brand psychology

You take ownership and responsibility seriously

You care about building something meaningful, not just growing numbers

Who Should NOT Apply

People who wait for instructions

People afraid of feedback or accountability

People chasing followers instead of impact

People who disappear when execution gets tough

Why 3eings

High autonomy, high trust, high expectations

Direct influence on brand growth and perception

A chance to build a community and name from zero to undeniable