Social Media Executive – Influencer Collaborations & Content Creation

We are looking for a creative and proactive Social Media Executive who will manage influencer collaborations and create engaging in-house content for our social media platforms. The role involves working closely with creators while also producing product-focused content such as flatlays, reels, and quick shoots for Instagram.

• Identify, research, and reach out to relevant fashion and lifestyle influencers aligned with the brand aesthetic.
• Manage end-to-end influencer collaborations including outreach, negotiations, product dispatch, and content timelines.
• Coordinate with influencers to ensure timely delivery of reels, stories, and posts.
• Maintain an influencer database including engagement rates, pricing, and collaboration history.
• Track performance of influencer campaigns and report insights.

• Create basic in-house content for Instagram includingproduct reels, styling videos, flatlays, and behind-the-scenes content.
• Shoot and styleproduct flatlays and simple product shootsfor social media and website use.
• Assist in creating reels showcasing product details, drapes, and styling ideas.
• Ensure all content aligns with the brands visual identity and aesthetic.

• Assist in planning social media calendars and launch content.
• Coordinate with the design and marketing teams for campaign assets.
• Stay updated on Instagram trends, reels formats, and viral content styles.

• 13 years of experience insocial media management, influencer marketing, or content creation.
• Strong understanding ofInstagram, reels, and influencer marketing.
• Basic skills inshooting and styling product content using a phone or camera.
• Good eye for aesthetics, fashion styling, and visual storytelling.
• Strong communication and coordination skills.

• Experience working withfashion or lifestyle brands.
• Familiarity withbasic editing tools like CapCut, InShot, or Adobe apps.
• Interest in fashion styling and social media trends.