Social Media & Content Executive
dentsu
2 - 5 years
Mumbai
Posted: 23/12/2025
Job Description
Date - 6th Dec
Time - 10:00 AM1:30 PM
Address: 8th Floor, 55 Corporate Avenue, Corporate Avenue 3, Tunga Village, Chandivali, Andheri East, Mumbai, Maharashtra
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Role summary:
Job Title: Social Media & Content Executive
Location: Mumbai
Total experience: 2+ yrs
Key Responsibilities
Content Ideation & Support
- Assist in brainstorming and developing engaging content ideas for social media video formats (Reels, Shorts, YouTube).
- Research cultural trends, memes, hashtags, and viral formats to inspire creative storytelling.
- Support in drafting captions, hooks, scripts, and basic copy aligned with brand voice.
Content Production Coordination
- Collaborate with creative producers, editors, and designers to ensure smooth execution of video content.
- Provide logistical and operational support during shoots and post-production processes.
- Assist in preparing content calendars and ensuring deadlines are met.
Publishing & Channel Management
- Support the scheduling and publishing of content across Instagram, YouTube, LinkedIn, and other platforms.
- Maintain content trackers and ensure adherence to posting schedules.
- Coordinate with internal stakeholders to manage approvals and quality checks before publishing.
Performance Tracking & Reporting
- Monitor social media analytics and prepare basic reports on reach, engagement, and performance.
- Identify insights and share learnings with the strategy and creative teams to improve future content.
Learning & Development
- Stay updated on the latest social media features, cultural trends, and audience behaviors.
- Actively participate in internal brainstorms, training sessions, and workshops.
- Demonstrate a willingness to learn tools and processes used in content creation and distribution.
Key Skills & Competencies
- Strong interest in social media platforms (Instagram, YouTube, TikTok, LinkedIn).
- Creative thinker with a passion for storytelling and digital-first content.
- Good written and verbal communication skills.
- Basic understanding of content creation, editing, or social media analytics (a plus).
- Ability to multitask, manage time effectively, and work in a collaborative environment.
- Curiosity, adaptability, and eagerness to learn in a fast-paced agency environment.
Qualifications
- Bachelors degree in Mass Communication, Media Studies, Marketing, Journalism, or related field.
- 2+ years of professional experience (internship or project experience in social media is a plus).
- Demonstrated interest in social media content creation (personal projects, student work, or active social presence preferred).
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