Experience : Minimum of 1 year solid experience (No frequent switches )

Mode : In-office (Baner, Pune )

Salary : INR 3.6L - 4.8L Per Annum. Depending on the candidate and experience.

About the job

Key responsibilities:

1) Plan and create high-quality social media content for Instagram (Reels/Stories/Posts), YouTube Shorts, and more

2) Own the visual direction for content: moodboards, style guides, references, layouts, and consistent brand aesthetics

3) Shoot, edit, and deliver short-form videos with strong hooks, pacing, and storytelling

4) Create branding assets like product brochures, drop cards, offer creatives, banners, and customer communication collaterals

5) Explore new content avenues in the sneaker/luxury space (formats, trends, creator collabs, community-led ideas)

6) Coordinate with the team on upcoming drops, campaigns, and launches to ensure brand consistency

7) Maintain an organized content pipeline: file management, templates, and repeatable processes

8) Feature on social media reels. Must not be camera shy.

Other requirements

What were looking for

1) Visually creative with a strong eye for color, typography, composition, and trends

2) Strong video making + editing skills (Reels/Shorts style)

3) Good graphics skills for social media posts and brand collaterals

4) Ability to take an idea from concept execution quickly (with attention to detail)

5) Comfortable working in-office and collaborating with a fast-moving team

Tools you should know (or be willing to learn fast)

1) Premiere Pro / Final Cut / CapCut (pro workflows welcome)

2) Photoshop / Illustrator / Canva / Figma

3) Basic motion graphics is a plus (After Effects)

Bonus points :

You love sneakers/streetwear and understand what performs in the culture

How to apply -

Head over to Hypeelixir on Instagram and let us know what you think we miss out on.

Then simply drop your resume with the findings on

Social Media & Branding - Associate