Social Media and Online Reputation Management Intern

We are seeking a detail-oriented and proactive Social Media & Online Reputation Management (ORM) Intern to support our digital marketing team. This internship is ideal for someone interested in managing day-to-day brand interactions, including handling user queries, comments, messages, and feedback across social media and digital platforms.

In this role, you will play a key part in monitoring brand conversations, responding to audience interactions in line with brand guidelines, and supporting ORM activities to maintain a positive online presence. You will also assist in creating, scheduling, and executing social media content and campaigns, gaining hands-on exposure to real-time brand communication and social media operations.

Responsibilities

• Monitor and respond to customer queries, comments, messages, and reviews across social media and digital platforms in line with brand guidelines.
• Track brand mentions and online conversations to identify sentiment, potential issues, and engagement opportunities.
• Escalate sensitive or negative feedback to internal teams and support timely resolution.
• Maintain consistency in tone, accuracy, and professionalism across all ORM interactions.
• Assist in creating, scheduling, and publishing social media content across platforms such as Instagram, Facebook, LinkedIn and other platforms.
• Support execution of social media campaigns, contests, and engagement-driven initiatives.
• Coordinate with content and design teams to ensure timely delivery and consistent messaging.
• Track basic performance metrics (reach, engagement, impressions) and assist in post-campaign analysis.

Requirements

• Strong interest in Online Reputation Management, brand communication, and digital marketing.
• Familiarity with social media platforms, review portals, and online communities.
• Good written communication skills with attention to tone and detail.
• Ability to analyze feedback, reviews, and conversations objectively.
• Basic understanding of social listening tools, sentiment tracking, or analytics (preferred, not mandatory).
• Strong organizational skills and ability to handle multiple tasks.
• Collaborative mindset and willingness to learn in a fast-paced environment.

Qualifications

• Prior exposure to ORM, social media handling, customer engagement, or internships/projects in digital marketing is a plus.
• Relevant certifications in digital marketing or campaign management (e.g., Google Ads, HubSpot, Facebook Blueprint).
• A Bachelors degree in Marketing, Business Administration, or a related field (required). A Masters degree is a plus.

About us

DKMS Asia Private Limited is a service provider for DKMS entities in and outside of India. The organization will be responsible for Marketing and Communication activities: raising awareness, educating and informing the public about the cause through online and offline mediums (advertisements in mass media such as print, radio, television, outdoor, etc.) in order to register potential donors (who will be registered at DKMS India). DKMS Asia will also provide Shared Services (HR/Finance/IT/Administration).

Mission

To give as many blood cancer and blood disorder patients as possible, a second chance at life.

Working Hours: 9:30 am to 6:15 pm (Monday Friday)

About the team

The Marcom Department ensuresthattheDKMS brandisenhancedamongstthe public in India, with the goal of raising awareness and motivating people to register as potential blood stem cell donors. The department holds organizational responsibility for KPIs on online donor registrations. The department also supports and promotes activities of other departments that, for example, focus on raising funds to match donor registration costs and deliver community volunteering to help raise awareness.

Digital activity is centered on the DKMS website where all information regarding blood stem cell donation is consolidated, plus social media and other online channels.

The Marcom team is responsible for the Indian marketing & communications strategy and relatedactivities.At agloballevel,DKMSalsoruns International marketingprojectsandinitiativeswhich requirelocalsupport fromeachDKMScountry.Theseprojectsare commonly based or start in DKMS Germany, which will then coordinate the activities before rolling them out across all countries.