Social media and content manager

Company Description

International Institute for Progressive Education

Therapy & Healing - Mental Health, Therapy, Healing - Traumas, Coaching, Mentoring.

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Job Description: Social Media & Events Manager (Full-Time, Hybrid Gurugram) PSYCHOLOGY BACKGROUND PREFERRED

We are seeking a Social Media Manager who can combine creativity, strategy, and execution to strengthen the Kartik Naidu brand and its supporting verticals.

This is a full-time hybrid role (based in Gurugram with partial work-from-home flexibility) that blends social media management, content creation, brand optimization, and event/community coordination . The candidate will primarily lead digital growth and brand storytelling for Kartik Naidu , while also supporting Kaivora Club in community engagement, member onboarding, and event execution.

Key Responsibilities

Social Media & Content (Core Role)

• Ideate, Develop and execute social media content strategies to expand brand presence across Instagram, YouTube, LinkedIn, and other platforms.
• Manage day-to-day content creation: posts, reels, stories, blogs, and video-based storytelling.
• Optimize brand visibility using Social Media Optimization (SMO) and performance analytics.
• Create organic collaborations with youtubers, podcasters, cross branding.
• Ensure brand consistency in voice, aesthetics, and messaging across platforms.
• Update and manage website, YouTube content, and SEO-driven writing.
• Track and report performance metrics, identifying trends and growth opportunities.
• Engage with audiences, build communities, and represent the brand in conversations.

Qualifications & Skills

• Strong expertise in Social Media Marketing, Content Strategy, and Optimization.
• Excellent spoken and written communication skills with a flair for compelling storytelling.
• Charming, confident, and pleasing personality able to represent the brand with poise.
• Out-of-the-box creative thinker with an eye for visual and narrative detail.
• Skilled in tracking analytics and applying insights to improve brand growth.
• Ability to balance independent ownership with collaborative teamwork.
• Experience in event coordination or community management is an advantage.
• Bachelors degree in Marketing, Communications, Journalism, or Media preferred.
• Exposure to education, lifestyle, or luxury/community sectors is a plus.

Work Setup

• Location: Gurugram (Hybrid partial work-from-home flexibility)
• Brands Covered:
• Kartik Naidu & Other verticals under the brand.