SME Trainer- Media Effectiveness

Dentsu

2 - 5 years

Gurugram

Posted: 23/09/2025

Getting a referral is 5x more effective than applying directly

Job Description

We are seeking a highly skilled and passionate SME Trainer – Media Analytics with a strong background in digital media performance and Media analytics. This role is ideal for a professional with hands-on experience in Search, Social, Display, Programmatic media channels, combined with deep technical capabilities in SQL, Excel, Tableau, Power BI, and Python.

Job Description:

Design and deliver training modules on media analytics concepts, tools, and platforms.
Serve as a Subject Matter Expert (SME) on digital media performance – including Search (Google Ads, Bing), Social (Meta, LinkedIn, X), Display, and Programmatic channels (DV360, The Trade Desk).
Guide cross-functional teams on campaign measurement frameworks, KPI tracking, attribution modeling, and media optimization.
Mentor analysts and managers on best practices in reporting, dashboarding, and insight generation.
Develop and maintain internal documentation, SOPs, and knowledge libraries for media analytics workflows.
Create case studies and real-world projects for hands-on training sessions.
Collaborate with data engineering, media, and strategy teams to identify gaps and improve training effectiveness.
Lead technical workshops in SQL, Python (for data cleaning, automation, modeling), Tableau/Power BI (dashboard creation), and Excel (advanced functions, macros).

Location:

DGS India - Gurugram - Golf View Corporate Towers

Brand:

Paragon

Time Type:

Full time

Contract Type:

Permanent

About Company

Dentsu is a global advertising and digital marketing agency headquartered in Tokyo, Japan. It is part of the Dentsu Group Inc., one of the largest advertising and communications groups in the world. Dentsu specializes in providing integrated marketing solutions, including digital marketing, media planning, content creation, data analytics, public relations, and customer experience management. The company operates across numerous industries and markets, serving clients with innovative strategies to drive brand growth and engagement. With a strong focus on technology and creativity, Dentsu aims to deliver impactful, data-driven campaigns tailored to modern consumer behavior.

SME Trainer- Media Effectiveness

Dentsu

Job Description

About Company

Services you might be interested in

File Your ITR Now