SEO Specialist

Were Hiring:

SEO + Performance Marketing Executive (2-6 Years Experience)

Are you data-driven, growth-focused, and excited about scaling B2B SaaS & CPaaS products through organic and paid channels?

Were looking for an SEO + Performance Marketing Executive with ~2 years of hands-on experience to drive high-quality leads, optimize funnels, and improve ROI across campaigns.

What Youll Do

SEO (Organic Growth)

• Own on-page, off-page, and technical SEO initiatives
• Conduct keyword research aligned with ICPs & buyer intent
• Optimize website pages, blogs, and landing pages for rankings & conversions
• Monitor SEO performance using GA4, Search Console, Ahrefs/SEMrush
• Improve site health, page speed, internal linking, and indexing
• Build and manage high-quality backlinks & content distribution

Performance Marketing (Paid Growth)

• Plan, execute, and optimize paid campaigns on:
• Google Ads (Search, Display, PMax)
• LinkedIn Ads (B2B lead gen)
• Meta Ads (if applicable)
• Manage campaign budgets, bids, creatives, and targeting
• Focus on lead quality, CPL, CAC, and ROAS
• Work closely with Sales to align campaigns with revenue goals
• Run A/B tests on ads, landing pages, and CTAs

Analytics & Optimization

• Track funnel metrics from click lead opportunity conversion
• Analyze performance reports and share actionable insights
• Continuously optimize campaigns for scale and efficiency

What Were Looking For

• ~2 years of experience in SEO and Performance Marketing
• Experience working with B2B SaaS or CPaaS products
• Strong understanding of search intent, funnels, and lead quality
• Hands-on experience with:
• Google Ads & LinkedIn Ads
• GA4, Google Search Console
• SEO tools (Ahrefs, SEMrush, Screaming Frog, etc.)
• Ability to interpret data and turn insights into action
• Basic understanding of landing page CRO
• Strong communication and collaboration skills

Nice to Have

• Experience marketing WhatsApp Business API, SMS, Voice, or API-based products
• Knowledge of CRM tools (HubSpot, Zoho, Salesforce, etc.)
• Experience with B2B lead nurturing and remarketing
• Startup or high-growth SaaS experience

What Success Looks Like

• Improved organic rankings and qualified inbound traffic
• Reduced CPL with better lead quality
• Higher conversion rates from paid & organic channels
• Strong alignment between marketing and sales outcomes

Why Join Us?

• Work on high-impact SaaS & CPaaS growth initiatives
• High ownership and visibility
• Opportunity to scale campaigns end-to-end
• Fast-paced, collaborative, growth-oriented culture