SEO Expert

Licious

0 - 0 years

Bengaluru

Posted: 18/06/2025

Job Description

Licious’ Product, Growth & Performance Marketing team drives customer acquisition, retention, and engagement through data-driven strategies. Our focus is on scaling organic traffic, optimizing search visibility, and enhancing content discoverability to ensure that customers can seamlessly explore and purchase the highest quality meat products.

Role & Responsibilities

We are looking to hire an SEO Expert who will be responsible for developing and executing a comprehensive organic growth strategy to increase visibility across search engines. The SEO Expert will work closely with Growth, Content, Product, and Tech teams to optimize the website and app for better rankings, traffic, and conversion.

This is a cross-functional role where you’d be working on technical SEO, content optimization, link-building strategies, and performance tracking to drive key business outcomes while keeping customer experience at the core.

  • Take complete ownership of the SEO roadmap, focusing on technical, on-page, and off-page SEO strategies.

  • Conduct keyword research and competitive analysis to identify high-impact search opportunities.

  • Optimize on-page elements such as metadata, URL structures, internal linking, and schema markup.

  • Work closely with Product and Engineering teams to implement technical SEO improvements, including site structure, page speed optimization, and mobile-first indexing.

  • Develop and execute a content SEO strategy, working with content teams to create high-ranking blog and category pages.

  • Build and execute link-building strategies to improve domain authority and organic rankings.

  • Optimize for local SEO and ensure strong visibility across regional searches.

  • Analyze SEO performance using tools like Google Search Console, Google Analytics, Ahrefs, SEMrush, and Screaming Frog, identifying growth opportunities and technical issues.

  • Stay updated on Google algorithm changes, emerging trends, and best practices, proactively adjusting strategies for sustained organic growth.

Desired Skills

  • 3-6 years of experience in SEO and SEM strategy and execution for e-commerce, D2C, or consumer internet businesses.

  • Strong expertise in technical SEO, site architecture, and Core Web Vitals optimization.

  • Hands-on experience with SEO tools such as Google Search Console, Ahrefs, SEMrush, Moz, Screaming Frog, and Google Analytics.

  • Knowledge of on-page optimization, keyword research, content SEO, and link-building best practices.

  • Understanding of HTML, CSS, and JavaScript for SEO implementations.

  • Ability to analyze large data sets, draw insights, and make strategic decisions.

  • Strong problem-solving skills and attention to detail, with an

    About Company

    Licious is an online platform that delivers fresh, high-quality meat and seafood products. The company focuses on providing hygienically processed and packaged products with a wide variety of meat, fish, and other delicacies, ensuring convenience and quality for customers.

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