Senior Marketing Manager

We are seeking a senior marketing leader to own product marketing, integrated campaigns, and market positioning for our technology platforms across AI, HPC, and Cloud infrastructure.

About the Role

This role is responsible for driving market awareness, demand creation, and product adoption through strong messaging, campaigns, content, and launch programs. The ideal candidate brings a blend of marketing strategy, technology understanding, and execution leadership, with the ability to influence outcomes across the funnel.

Responsibilities

Product Marketing & Positioning

• Own product marketing strategy for AI, HPC, and infrastructure offerings
• Define value propositions, target segments, use cases, and competitive positioning
• Translate technical capabilities into market-facing messaging for sales, partners, and customers

Integrated Marketing Campaigns

• Plan and lead integrated marketing campaigns across digital, content, events, and PR
• Drive campaign objectives including brand awareness, lead generation, and pipeline influence
• Work with digital and performance teams to ensure campaigns are measurable and ROI-driven

Content & Marketing Assets

• Lead development of core marketing assets: pitch decks, solution briefs, case studies, landing pages, product videos
• Ensure all assets are aligned to buyer journeys and sales enablement needs
• Partner with design and content teams to deliver high-quality, on-brand material

Digital, Paid & Social Marketing (Strategic Ownership)

• Own marketing direction for paid campaigns on LinkedIn, Google, and other relevant platforms
• Guide social media marketing with a focus on reach, engagement, and inbound demand
• Review performance dashboards and optimize messaging, formats, and targeting

Product Launches & Event Marketing

• Lead go-to-market planning for new products and solutions
• Own launch campaigns including messaging, collateral, digital activation, and sales readiness
• Plan and execute industry events, webinars, and customer forums as demand-generation levers

Sales & Business Alignment

• Work closely with sales leadership to align campaigns, messaging, and enablement tools
• Support account-based marketing (ABM) initiatives for key enterprise accounts
• Ensure marketing efforts contribute directly to pipeline growth and deal acceleration

Agency & Budget Management

• Manage digital, creative, and PR agencies to deliver campaign outcomes
• Own campaign budgets, timelines, and quality benchmarks

Qualifications

• Bachelors degree in Marketing, Business, Engineering, or related field
• MBA (Marketing or Strategy) preferred

Required Skills

• 12+ years of experience in B2B technology marketing (infrastructure, platforms, enterprise tech preferred)
• Strong experience in product marketing, campaigns, and go-to-market execution
• Comfortable working with complex, engineering-driven offerings
• Proven ability to lead agencies and cross-functional teams
• Marketing mindset with strong commercial orientation

Equal Opportunity Statement

We are committed to diversity and inclusivity in our hiring practices.