Senior Graphic Designer

Job Role

Senior Graphic Designer / Video Editor Digital Marketing (Team Lead)

Experience: 3-5 years

Salary: Up to 10 LPA (based on experience & skillset)

Location: Hyderabad

Type: Full-time

Role Overview

We are looking for a Senior Graphic Designer & Video Editor (Team Lead) to lead and curate digital marketing content for multiple brands. This is a brand-first, marketing-led design role, focused on defining visual systems, social media grids, and content direction rather than only hands-on execution.

The role requires a strong understanding of branding, grid design, motion direction, and content curation, along with the ability to guide, review, and elevate a design teams output.

Note : This is not a UI/UX or product design role. The work is strictly focused on brand-led digital marketing content.

Key Responsibilities

Digital Marketing & Brand-Led Content :

• Lead and curate digital marketing creatives including:
• Social media posts & reels
• Ad creatives
• Campaign visuals
• Short-form videos & motion graphics

Ensure all content aligns with brand identity, tone, and campaign objectives

Translate brand strategy into effective marketing visuals

Grid Design & Visual Systems

• Design and define social media grid systems and content frameworks for brands
• Establish visual hierarchy, rhythm, and consistency across feeds
• Curate and review content to ensure grids remain visually cohesive and on-brand over time
• Guide the team on layout systems, typography, spacing, and visual balance

Video Editing & Motion Direction

• Oversee video editing and motion graphics output for digital platforms
• Set motion style and storytelling direction for reels and short-form videos
• Step in for hands-on execution when required to maintain quality and timelines

Creative Direction & Team Leadership

• Lead, mentor, and review the work of graphic designers and video editors
• Curate, refine, and approve final outputs before delivery or posting
• Allocate tasks, manage timelines, and ensure smooth internal workflows
• Maintain high creative standards across all digital outputs

Collaboration & Strategy

• Work closely with marketing and content teams to interpret briefs and campaign goals
• Translate marketing strategy into clear visual direction for the design team
• Balance creative excellence with performance-driven marketing needs

Brand Ownership & Quality Control

• Act as the visual custodian for assigned brands
• Ensure consistency across all digital marketing touchpoints
• Adapt and review creatives for multiple formats and platforms without losing brand intent

Qualifications & Skills

• Bachelors degree in Graphic Design / Visual Communication or related field (preferred)
• 35 years of experience in graphic design and video editing, primarily for digital marketing
• Proven experience in leading or mentoring a design team

Strong portfolio showcasing:

• Brand-led digital marketing campaigns
• Social media grids & visual systems
• Video editing & motion graphics work

Proficiency in Adobe Creative Suite:

• Photoshop
• Illustrator
• Premiere Pro
• After Effects

Strong understanding of branding principles, digital marketing design, and social media platforms

Ability to think strategically while guiding execution

Strong communication, feedback management, and leadership skills

Important Note (Please Read Before Applying)

This role is strictly focused on brand-led digital marketing content.

Candidates with a primary focus on UI/UX design, product design, wireframing, or app/web UX should not apply, as this role does not involve UI/UX work.