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Senior Google Ads Specialist (D2C) (Delhi Onsite)

Per4mance Guru (Not Just A Performance Marketing Agency)

5 - 10 years

Delhi

Posted: 27/12/2025

Getting a referral is 5x more effective than applying directly

Job Description

Job Title: Google Ads Media Buyer (Performance Marketing)

Company: Per4mance Guru

Location: Model Town, Delhi (Onsite)

Experience: 24 Years (Agency experience preferred)

Reporting to: Head of Performance

About the Role

We are looking for a data-obsessed Google Ads Media Buyer to join our Delhi HQ. You will be responsible for managing the "Search & Shopping" engine for our D2C portfolio. Unlike remote roles, this onsite position is for a high-energy marketer who thrives on real-time brainstorming, rapid-fire testing, and immediate feedback.

At Per4mance Guru , Google Ads is our "Intent Engine." Your job is to capture high-intent users and scale revenue through PMax, Shopping, and YouTube.

Key Responsibilities
  • Full-Stack Campaign Management: End-to-end execution of Search, YouTube, Display, and Performance Max (PMax) campaigns.
  • Shopping Feed Mastery: Own the Google Merchant Center (GMC) . You must be able to troubleshoot feed errors, optimize product titles, and manage custom labels to improve shopping performance.
  • Aggressive PMax Optimization: Go beyond "letting the AI run." You will optimize PMax through asset group testing, audience signals, and negative keyword implementation (via account-level lists).
  • Funnel Integration: Work with the Meta team to ensure we are capturing the demand generated by social ads.
  • Technical Setup: Independently set up GTM (Google Tag Manager) tags, GA4 conversion events, and Enhanced Conversions.
  • Daily Performance Monitoring: Being onsite means "war-room" style monitoring. You will track hourly/daily trends and pivot strategies instantly during sale days.
What We Are Looking For
  • The Delhi Hustle: You are someone who enjoys the collaborative environment of an office. You can walk over to the creative team to explain why a YouTube thumbnail isn't clicking.
  • D2C & E-com Experience: Proven experience scaling Indian D2C brands is a MUST. You understand the "Festive Season" pressure and "End of Season Sale" mechanics.
  • Analytical Prowess: You don't just report CTR; you report on nCAC (New Customer Acquisition Cost) and POAS (Profit on Ad Spend).
  • Communication: Since youll be in the office, you should be able to present reports and insights clearly to the leadership team and clients.
  • Real-time Learning: Immediate access to senior strategists and founders.
  • High-Growth Portfolio: Direct hands-on experience with brands spending 10L50L+ monthly.
  • Office Culture: Competitive but supportive environment with regular knowledge-sharing "deep dives."

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