Senior Email Developer

What will you do?

• Review creative briefs and asset files; validate content for completeness and accuracy; flag gaps and clarify requirements with stakeholders.
• Translate requirements into modular, reusable email components (dynamic blocks, conditional sections, repeatable lists) and maintain a scalable component library.
• Build robust HTML/CSS, table-based, responsive/hybrid email templates optimized for cross-client rendering, including dark mode considerations.
• Implement data-driven personalization using variables, tokens, conditionals, and loop-like patterns; ensure safe defaults and graceful fallbacks for missing data.
• Define and configure business rules for event/behavior-triggered emails and lifecycle journeys; document logic and guardrails.
• Prepare packages and upload content per platform requirements (assets, metadata, link tracking, naming conventions); manage versioning and releases.
• Establish and enforce coding standards, documentation, and QA checklists; conduct peer reviews, unit/integration checks, and support UAT.
• Troubleshoot rendering issues (e.g., Outlook quirks, image blocking, background images, clipping); implement bulletproof patterns for buttons and backgrounds.
• Ensure accessibility (semantic structure, logical reading order, alt text, color contrast) and deliverability-aware coding (clean markup, image-to-text balance, compliant footer content).
• Drive continuous improvement: identify redundant tasks, propose automation/templating, streamline workflows, and mentor junior developers.
• Stay current with platform and industry standards; complete required trainings and adhere to governance and compliance processes.

What will you need?

• 5-8+ years of hands-on email development with a portfolio of production campaigns.
• Expert knowledge of HTML5/CSS3 for email, table-based layouts, responsive/hybrid techniques, and constraints across major clients.
• Proven experience architecting dynamic, component-based email systems at scale (conditional content, repeatable modules, data-driven rendering).
• Strong understanding of templating/scripting concepts for personalization (variables, tokens, conditionals, loops) and separation of data from presentation.
• Deep familiarity with cross-client rendering behaviors (including Outlook), dark mode strategies, image blocking, and bulletproof solutions.
• Solid grasp of accessibility standards for email and deliverability best practices; awareness of privacy/compliance (e.g., CAN-SPAM, GDPR).
• Experience with version control practices, structured QA, documentation, and organized release processes.
• Detail-oriented, with excellent communication and collaboration skills; comfortable working within regulated approval workflows.

What do you get?

• Insurance Benefit
• Holistic Wellness Program
• Global Footprint
• Cab Facility