Senior Developer

Persistent Systems

5 - 8 years

Pune

Posted: 02/06/2025

Job Description

About Persistent

 

We are an AI-led, platform-driven Digital Engineering and Enterprise Modernization partner, combining deep technical expertise and industry experience to help our clients anticipate what?s next. Our offerings and proven solutions create a unique competitive advantage for our clients by giving them the power to see beyond and rise above. We work with many industry-leading organizations across the world, including 12 of the 30 most innovative global companies, 60% of the largest banks in the US and India, and numerous innovators across the healthcare ecosystem.

 

Our disruptor?s mindset, commitment to client success, and agility to thrive in the dynamic environment have enabled us to sustain our growth momentum by reporting $1,409.1M revenue in FY25, delivering 18.8% Y-o-Y growth. Our 23,900+ global team members, located in 19 countries, have been instrumental in helping the market leaders transform their industries. We are also pleased to share that Persistent won in four categories at the prestigious 2024 ISG Star of Excellence? Awards, including the Overall Award based on the voice of the customer. We were included in the Dow Jones Sustainability World Index, setting high standards in sustainability and corporate responsibility. We were awarded for our state-of-the-art learning and development initiatives at the 16th TISS Leap Vault CLO Awards. In addition, we were cited as the fastest-growing IT services brand in the 2024 Brand Finance India 100 Report. Throughout our market-leading growth, we?ve maintained a strong employee satisfaction score of 8.2/10.

 

About Position:

 

We are looking Lead developer who has experience in Salesforce Marketing Cloud - MC Personalization. Experience should be between 5 to 8 years for Pune Location.

 

  • Role: Senior Developer
  • Location: Pune
  • Experience: 5 ? 8 years
  • Job Type: Full Time Employment

 

What You'll Do:

 

  • The candidate will be responsible for designing, developing, and implementing software solutions on the Salesforce Marketing Cloud platform
  • This role requires a deep understanding of the Salesforce Marketing Cloud architecture and its associated technologies.
  • The Senior Developer will work closely with our marketing team to create personalized customer journeys, automate marketing processes, and optimize our marketing campaigns.
  • This role requires a high level of technical expertise, problem-solving skills, and a strong understanding of digital marketing strategies.
  • Develop, test, and deploy marketing strategies using Salesforce Marketing Cloud tools, particularly MC Personalization, MC Intelligence, and Interaction Studio
  • Collaborate with marketing teams to understand their needs and translate them into technical requirements.
  • Provide technical leadership and guidance to junior developers, including code reviews and mentoring.
  • Continually evaluate and optimize marketing strategies based on data analysis and performance metrics.

 

Expertise You'll Bring:

 

  • Proficiency in Salesforce Marketing Cloud - MC Personalization: The candidate must have a deep understanding of personalization features in Salesforce Marketing Cloud, including content personalization, dynamic content, and personalization strings.
  • Expertise in Salesforce Marketing Cloud - MC Intelligence: The candidate should have a strong grasp of MC Intelligence, including predictive intelligence, web and mobile analytics, and data management.
  • Mastery of Salesforce Marketing Cloud - Interaction Studio: The candidate should have extensive experience with Interaction Studio, including real-time interaction management, next-best-action, and customer journey orchestration.
  • A bachelor?s degree in computer science, Information Technology, or a related field is required. Knowledge of Salesforce Marketing Cloud - Email Studio
  • Familiarity with Salesforce Marketing Cloud - Mobile Studio. Experience with Salesforce Marketing Cloud - Social Studio. Understanding of Salesforce Marketing Cloud - Advertising Studio. Proficiency in Salesforce Marketing Cloud - Data Studio. Experience with Salesforce Marketing Cloud - Journey Builder
  • Knowledge of Salesforce Marketing Cloud - Audience Studio. Familiarity with Salesforce Marketing Cloud ? Datorama. Understanding of Salesforce Marketing Cloud ? Pardot. Proficiency in Salesforce Marketing Cloud - Commerce Cloud

 

Benefits:

 

  • Competitive salary and benefits package
  • Culture focused on talent development with quarterly promotion cycles and company-sponsored higher education and certifications
  • Opportunity to work with cutting-edge technologies
  • Employee engagement initiatives such as project parties, flexible work hours, and Long Service awards
  • Annual health check-ups
  • Insurance coverage: group term life, personal accident, and Mediclaim hospitalization for self, spouse, two children, and parents

 

Inclusive Environment:

 

Persistent Ltd. is dedicated to fostering diversity and inclusion in the workplace. We invite applications from all qualified individuals, including those with disabilities, and regardless of gender or gender preference. We welcome diverse candidates from all backgrounds.

 

  • We offer hybrid work options and flexible working hours to accommodate various needs and preferences.
  • Our office is equipped with accessible facilities, including adjustable workstations, ergonomic chairs, and assistive technologies to support employees with physical disabilities.
  • If you are a person with disabilities and have specific requirements, please inform us during the application process or at any time during your employment. We are committed to creating an inclusive environment where all employees can thrive.

 

Our company fosters a value-driven and people-centric work environment that enables our employees to:

 

  • Accelerate growth, both professionally and personally
  • Impact the world in powerful, positive ways, using the latest technologies
  • Enjoy collaborative innovation, with diversity and work-life wellbeing at the core
  • Unlock global opportunities to work and learn with the industry?s best

 

Let?s unleash your full potential at Persistent 

 

 

?Persistent is an Equal Opportunity Employer and prohibits discrimination and harassment of any kind.?

About Company

Persistent Systems is a global digital engineering and enterprise modernization company headquartered in Pune, India. Founded in 1990, it has grown into a major IT services provider with a strong focus on software product development, cloud computing, data and analytics, artificial intelligence, and digital transformation. The company partners with global technology leaders such as Microsoft, Salesforce, AWS, and Google Cloud to deliver scalable and innovative solutions to clients. Persistent operates across key verticals including healthcare and life sciences, banking and financial services, industrials, and telecommunications. It is known for its deep technical expertise, agile delivery models, and a strong emphasis on customer-centric innovation. With a global workforce and development centers in India and abroad, Persistent helps organizations modernize legacy systems, improve customer experiences, and accelerate their digital journey.

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