Senior Brand Designer

Location: Fort, Mumbai

Working Days: Monday to Friday

Timings: 10.30am to 7.30pm

Budget: 20-24 LPA

Minimum 8+ years of industry experience

ABOUT THOUGHT OVER DESIGN: We're on a mission to build brands with purpose. Over the last 12 years, weve partnered with a wide spectrum of exciting brands and grown into a thriving team of creatives and strategists.

Were looking for a Senior Brand Designer who can bring clarity, imagination, and intent to the creative process - someone who thinks in thoughtful systems, invests deeply in the craft, and knows how to turn ideas into memorable brand design.

A QUICK OVERVIEW OF THE ROLE: At Thought Over Design, the role of a Sr. Brand Designer is to conceptualize and implement design that can build meaning - shape narratives, systems, and expressions that bring a brands purpose to life.

Youll lead branding projects end-to-end, work closely with creative leadership, designers, strategists and project managers, and bring a sound POV to every stage of impactful creative work: from decoding the brief to crafting sharp identity concepts, visual languages, packaging systems, communication and so on.

If youre passionate about thoughtful design and thrive in collaborative, idea-led environments lets connect.

Design Leadership

• Lead brand identity projects from insight to execution.
• Guide designers through process, feedback, reviews and recaliberations with clear direction.
• Facilitate cross-team co-creations with various creatives for e.g. writers, collaborators, design-researchers and so on.
• Translate strategy into powerful concepts, visual systems, and brand worlds.
• Set the creative pace on projects, ensuring a high level of craft and consistency along with timely progress.
• Present ideas with confidence, bringing clarity and conviction to clients.
• Partner with PMs to build workflows, meet milestones, avoid delays and maintain alignment between teams through the creative phase of a project.
• Help designers achieve success, grow, upskill and address challenges.

Conceptual Thinking

• Unpack briefs, ask sharp questions, and design with intention.
• Understand business context and use research, culture, and insight to elevate the work.
• Bring a strong point of view to critiques and discussions; push beyond the obvious.
• Balance big-picture brand thinking with meticulous visual craft.
• Partner with strategists to shape cohesive brand worlds.
• Use storytelling - decks, moodboards, narratives - to shape strong creative arguments.

Craft, Systems & Execution

• Build flexible brand systems that work across mediums - identity, typography, packaging, digital, motion.
• Maintain a keen eye for grids, type, colour, composition, and editorial finesse.
• Move comfortably across styles, moods, and industries while maintaining your own sense of taste.
• Iterate openly, respond to feedback thoughtfully, and uphold high-quality standards across all deliverables.

Client Partnership

• Act as a trusted creative partner to clients, founders and brand teams.
• Communicate design decisions with clarity, empathy and conviction.
• Translate feedback into action while protecting the integrity of the creative process.

Studio Ownership

• Elevate studio standards with fresh thinking, cultural awareness, and global references.
• Inspire the team through internal critiques, references, and curiosity.
• Support hiring decisions by identifying strong creative talent and collaborators.
• Help strengthen processes, organisation, and overall creative operations.

WHAT WE ARE LOOKING FOR

• 8+ years of experience in a design studio, branding firm, or creative environment.
• An exceptional portfolio that demonstrates range, systems thinking, and craft.
• Strong skills in Adobe Illustrator, Photoshop, InDesign (Figma is a plus).
• A strategic mind that understands context, not just composition.
• Clear communication and presentation skills you can hold your own with clients and creatives alike.
• Experience with mentoring designers and guiding younger talent.
• Ability to work across multiple projects without compromising detail or vision.
• Curiosity, initiative, taste and the willingness to keep learning.

WHAT YOU'LL GET

• The opportunity to build purpose-led brands with ambitious founders.
• A chance to shape visual identities across categories and stages of growth.
• A warm, collaborative studio culture that values curiosity, craft, and initiative.
• A team that is supportive, sharp, and loves to work together and play together.
• Space to shape ideas, influence the creative process, and grow your voice as a designer.