CRM Business Data Steward, Analyst -Deloitte Support Services India Private Limited

Position Overview:

As a business data steward (BDS) within Marketing team, you will be responsible for maintaining the quality of data in a manner consistent with Deloittes business rules and definitions. BDS is part of a group of individuals dedicated to maintaining and enhancing the overall quality of the data from disparate sources.

You will be responsible for verifying and/or updating data in the Client Relationship Management (CRM) system by researching external information sources, and via communication with practitioners and leaders. Other significant responsibilities will be to support on-going monitoring and tracking of data quality in CRM, as well as performing data extracts and analysis to perform proactive data quality activities.

Responsibilities:

        Verifying Account/Contact information for new and existing records in databases

        Conducting secondary research to gather information related to contact and account attributes

        Validating the gathered information and updating relevant attributes in CRM to improve data quality

        Demonstrated experience in data governance, including defining business terms and implementing data quality (DQ) rules

        Understanding how account or contact data is used within the firm, and identifying patterns and logic deficiencies that will need to be refined to improve our tools and processes (e.g. contact matching algorithm in master data management platform)

        Working across multiple enterprise systems (e.g. salesforce, Seibel CRM, proprietary master data management, relationship intelligence platform) to enhance data quality

        Prioritizing and actioning a queue of data quality issues in contact and/or opportunity records, ensuring that Service Level Agreements are met

        Monitoring data quality and adherence to business policies and established conventions

        Documenting data quality processes and rules as needed

        Liaising with other teams for proactive data enrichment/correction activities

        Liaising with practitioners/requestors to understand requests and recommend next steps as appropriate

        Providing support for projects as required, including participating in system enhancement projects, liaising with IT by reporting and resolving any system exceptions.

        Keen eye on identifying patterns and scenarios that reoccur in the process and suggest solution for automation.

        Assisting team members in executing ad-hoc requests, and providing project planning/coordination support on work assignments

        Ensuring compliance with all data management policies of Deloitte

Qualifications and Experience:

The successful candidate will meet the following criteria:

        1-2 years experience working in an enterprise CRM system. Working knowledge/experience of Salesforce would be an asset

        Experience or knowledge of tools such as LinkedIn, Factiva, Hoovers, etc.

        Experience in conducting secondary research (e.g., market, companies, industries)

        Excellent oral and written communication skills

        Attention to detail, and ability to be a self-starter

        Ability to collaborate with culturally diverse offshore teams in different zones

        Working knowledge of data quality management, data entry improvement and user requirements

        Demonstrated ability to work effectively in cross-functional, virtual teams

        Process oriented and must be able to work with a high degree of detail and have high quality standards

        Ability to assist in development and implementation of policy, standards and procedures

        Demonstrated PC skills: Microsoft Office-Excel, Word, Access, and querying tools like SQL

        Strong analytical, conceptual, and problem-solving abilities

        Ability to present ideas in a user-friendly language

        Excellent organizational and time-management skills

        Ability to prioritize and execute tasks in a high-pressure, fast-paced environment

        Knowledge on CASL the Canadian anti-spam legislation and consent related processes

• Experience with Tableau is preferred, particularly in measuring data synchronization and working with large data sets.
• Experience managing marketing campaigns and handling consent-related processes is desirable.
• Proficiency in French is an advantage.

        Experience in project coordination will be an asset

        Experience with Generative AI (Gen AI) technologies would be an added advantage.

Must-have Requirements:

        Working knowledge of CRM Salesforce for managing customer relationships and data.

        Experience in conducting secondary research.

        Understanding of data governance principles and best practices.

        Advanced proficiency in Microsoft Excel, including complex formulas and data analysis tools.

        Foundational knowledge of SQL for querying and managing relational databases.

        Awareness of data quality frameworks and techniques to ensure accurate and reliable information.

Value-added Requirements:

        Familiarity with CASL (Canadas Anti-Spam Legislation) and its application in business communications.

        Experience creating interactive dashboards and reports using Tableau.

        Proficiency in developing process flows and diagrams using Microsoft Visio.

        Demonstrated ability to support project coordination activities across cross-functional teams.

        Exposure to Generative AI (Gen AI) technologies and their business applications.

The job description is subject to change based on business/project requirements.

Work Location: Hyderabad

Shift Timings: 2 PM to 11 PM IST

As part of the recruitment process those selected will be required to provide employment references and complete a background check which includes a criminal check.

How youll grow

At Deloitte, weve invested a great deal to create a rich environment in which our professionals can grow. We want all our people to develop in their own way, playing to their own strengths as they hone their leadership skills. And, as a part of our efforts, we provide our professionals with a variety of learning and networking opportunitiesincluding exposure to leaders, sponsors, coaches, and challenging assignmentsto help accelerate their careers along the way. No two people learn in exactly the same way. So, we provide a range of resources including live classrooms, team-based learning, and eLearning. DU: The Leadership Center in India, our state-of-the-art, world-class learning Center in the Hyderabad offices is an extension of the Deloitte University (DU) in Westlake, Texas, and represents a tangible symbol of our commitment to our peoples growth and development. Explore DU: The Leadership Center in India

Benefits

At Deloitte, we know that great people make a great organization. We value our people and offer employees a broad range of benefits. Learn more about what working at Deloitte can mean for you.

Deloittes culture

Our positive and supportive culture encourages our people to do their best work every day. We celebrate individuals by recognizing their uniqueness and offering them the flexibility to make daily choices that can help them to be healthy, centered, confident, and aware. We offer well-being programs and are continuously looking for new ways to maintain a culture that is inclusive, invites authenticity, leverages our diversity, and where our people excel and lead healthy, happy lives. Learn more about Life at Deloitte.

Corporate citizenship

Deloitte is led by a purpose: to make an impact that matters. This purpose defines who we are and extends to relationships with our clients, our people and our communities.  We believe that business has the power to inspire and transform. We focus on education, giving, skill-based volunteerism, and leadership to help drive positive social impact in our communities. Learn more about Deloittes impact on the world.