Search Engine Optimization Team Lead

Position : SEO Team Lead

Experience : 5-8 years

Location : Sector 32, Gurugram

Job Type: Full-Time

About the Role

We are looking for an experienced and strategic SEO Team Lead to drive organic growth initiatives across multiple projects. This role requires strong expertise in on-page, off-page, technical SEO, and AI-powered SEO practices, along with the ability to lead a team, build structured SEO processes, and deliver measurable business impact.

You should have a proven track record of improving keyword rankings, scaling organic traffic, and aligning SEO strategies with overall marketing and revenue goals.

Key Responsibilities

Strategy & Leadership

• Develop and execute comprehensive SEO strategies aligned with business objectives.
• Lead, mentor, and manage the SEO team to ensure performance and skill development.
• Set monthly/quarterly SEO targets (traffic, rankings, conversions) and ensure accountability.
• Coordinate cross-functionally with content, design, development, and marketing teams.

On-Page & Content Optimization

• Oversee keyword research, search intent mapping, and content planning.
• Ensure blogs, landing pages, and core website pages are optimized for ranking and conversion.
• Drive internal linking strategies and structured content frameworks.
• Conduct periodic content audits and implement content refresh strategies.

Technical & Performance SEO

• Monitor and resolve indexing, crawl errors, and technical bottlenecks.
• Work closely with developers on site speed, Core Web Vitals, schema, and mobile optimization.
• Implement scalable SEO structures for large or multi-service websites.

Off-Page & Authority Building

• Build and supervise high-quality link-building and outreach strategies.
• Strengthen brand visibility and domain authority through strategic partnerships.

AI-Driven SEO & Innovation

• Leverage AI tools for keyword clustering, competitor gap analysis, content briefs, and forecasting.
• Implement responsible use of generative AI for bulk optimization, schema creation, and workflow automation.
• Stay ahead of algorithm updates and AI-driven search trends.

Reporting & Analytics

• Track, analyze, and report SEO performance using tools like Search Console, Analytics, Ahrefs, SEMrush, Screaming Frog, etc.
• Present performance insights and growth strategies to leadership teams.

Requirements:

• Masters degree in Marketing, Business, IT, or related field.
• 58 years of hands-on SEO experience with at least 35 years in a leadership or mentoring role.
• Proven track record of scaling organic traffic and improving keyword rankings across multiple projects.
• Strong expertise in on-page, off-page, and technical SEO.
• Hands-on experience with SEO tools.
• Strong analytical mindset with the ability to convert data into growth strategies.
• Excellent communication and stakeholder management skills.