Search Engine Optimization Specialist

The Edge Originals is one of Indias fastest-growing digital news and storytelling platforms, known for its bold, ground-level journalism and high-impact narratives across YouTube and social media. We are on a mission to redefine digital news with authenticity, creativity, and real voices from the ground. As we expand our digital ecosystem, we are looking for a skilled and passionateSEO Specialistwho can strengthen our online visibility, grow our organic traffic, and ensure that our stories reach the audiences they deserve across Google News, YouTube, and other platforms.

Joining: Immediate

Salary: 3LPA - 3.5LPA

Location: Sector 2, Noida

The ideal candidate will be responsible for developing and executing effective SEO strategies tailored for a news environment. This includes optimizing on-page and off-page elements, performing in-depth keyword research, conducting competitor analysis, and ensuring that all articles and videos follow the latest Google News and Discover optimization standards. The SEO Specialist will work closely with our editorial, video, and social media teams to align SEO efforts with trending topics and audience interests. They will also analyze traffic data, impressions, and search performance using tools like Google Search Console, Ahrefs, SEMrush, and Google Analytics, while recommending content and technical improvements based on insights.

Were looking for someone with at least 25 years of proven experience in SEO, preferably in a digital news or media setup. A strong understanding of Google News optimization, YouTube SEO, backlink strategies, keyword mapping, and schema markup is essential. Familiarity with WordPress CMS, metadata management, and Google Trends will be an added advantage. The candidate should be proactive, analytical, and collaborativewith a genuine passion for news, current affairs, and the fast-paced world of digital storytelling.

At The Edge Originals, youll get the opportunity to shape the SEO direction for one of Indias most dynamic emerging media brands. We offer creative freedom, a collaborative newsroom culture, and performance-based incentives in addition to a competitive salary. If youre ready to make an impact and help drive the next wave of digital news growth, send your profile and work samples (SEO reports, case studies, or ranking projects) totheedgenews.in@gmail.com.