Search Engine Optimization Specialist

SEO & Search Growth Specialist (On-Page | Technical | AEO | GEO)

Location: Near Commercial Street, Bengaluru (On-site)

Salary: Upto 3.6 LPA

Timing: MonFri 10 AM7 PM | Sat Half Day

About Phoenix Branding

Phoenix Branding is a growth-focused branding and digital consultancy delivering branding, websites, performance marketing, and SEO solutions.

We focus on measurable results - not vanity metrics.

We are building a strong in-house SEO & search growth team.

Role Overview

• We are looking for a full-time SEO Specialist who can independently handle:
• On-page SEO
• Off-page SEO
• Technical SEO
• WordPress optimization
• Website structure improvements
• AEO (Answer Engine Optimization)
• GEO (Generative Engine Optimization for AI-driven search)

This is not a basic backlink-building role.

We need someone who understands search deeply and can drive ranking growth strategically.

Key Responsibilities

• On-Page SEO
• Keyword research and intent mapping
• Content optimization
• Internal linking strategy
• Meta structure, schema, structured data
• SEO-friendly content briefs

Technical SEO

• Site audits
• Fix crawl errors
• Improve Core Web Vitals
• Indexing issues
• Canonicals, redirects
• XML sitemaps
• Robots.txt optimization

Off-Page SEO

• High-quality backlink strategy
• Outreach
• Authority building
• Competitor backlink analysis

WordPress & Website Optimization

• Work with WordPress backend
• Install and configure SEO plugins (RankMath / Yoast)
• Improve site structure
• Optimize speed
• Page edits when required
• Work on developing WordPress websites
• Understand Elementor or similar builders

AEO & GEO

• Optimize content for featured snippets
• Structure content for voice search
• Optimize for AI search engines (ChatGPT, Google SGE, Perplexity)
• Build content structured for generative AI visibility

Required Skills

• 2+ years hands-on SEO experience
• Strong understanding of search intent & content mapping

Experience with tools like:

• Google Search Console
• GA4
• Ahrefs / SEMrush
• Screaming Frog
• PageSpeed Insights
• WordPress experience mandatory
• Understanding of structured data & schema
• Ability to audit and fix technical SEO issues

Ideal Candidate

Analytical thinker

Understands search behavior

Not dependent only on tools

Can explain ranking strategy clearly

Comfortable working with developers & content team

Focused on results, not just reports

What This Role Is NOT

• Not a content writer role
• Not a backlink spam role
• Not just reporting keyword positions