Search Engine Optimization Executive

Designation: Paid Media & AI Optimization Specialist

Years: 5+ years

Budget: Upto 10LPA

Location: Bangalore

What youll be doing:

As a Paid Media Specialist, you will be the architect of clients Enterprise

digital footprint. You wont just be buying ads; youll be ensuring our

innovationsfrom Omniverse to Blackwellare the first things humans and

AI models see.

Hybrid Strategy Execution: Plan and execute Global Enterprise B2B

campaigns across traditional paid channels (LinkedIn, Google, Programmatic)

and emerging AI Answer Engines (Perplexity, SearchGPT, Gemini).

AIO & SEO Synergy: Collaborate with the organic team to ensure our paid

media reinforces our Answer Engine Optimization (AIO) goals, ensuring client

remains the authoritative source in generative AI and accelerated computing.

Integrated Launches: Partner with our Integrated Digital Marketing Team and

Campaign Teams to lead high-stakes Enterprise launches, ensuring seamless

digital journeys from social awareness to virtual keynote conversions.

Content & Lead Gen: Manage high-impact content syndication and lead-gen

activations, utilizing AI-driven vendor tools to identify high-intent B2B buyers.

Data Storytelling: Beyond just reporting you will develop insight-rich

dashboards that translate complex data into actionable growth strategies for

leadership.

What we need to see:

Experience: 5+ years of experience managing global B2B budgets. You

should be a veteran of the & lead-to-revenue & pipeline.

The AIO Frontier: Proven experience in SEO and AIO (AI Optimization). You

understand how AI models crawl data and how paid media can influence

brand citations in LLM responses.

Platform Mastery: Deep expertise in LinkedIn Ads, Google Ads (including

Search, Display, and PMax), and programmatic DSPs.

Technical Literacy: Ability to set up complex tracking, lead-scoring models,

and multi-touch attribution in a privacy-first, cookieless world.

Analytical Mindset: You dont just look at CTR; you look at pipeline velocity

and customer acquisition cost (CAC).

Communication: Exceptional written skillsyou can explain the & why behind

the what to both technical engineers and executive stakeholders.

Ways to Stand Out from the Crowd

Privacy-First Technical Mastery: You dont just implement pixels - you are an

expert in Server-Side Tagging, Conversion APIs (CAPI), and navigating the

Privacy Sandbox. You understand how to maintain data integrity in a

cookieless, high-privacy ecosystem.

The AIO Edge: You have a proven track record of using paid media to boost

Answer Engine Optimization (AIO). You know how to align paid spend with

organic signals to ensure our client is the Primary Source cited by AI agents

like Perplexity, ChatGPT, and Claude.

Next-Gen MarTech Stack: Deep experience with Adobe Real-Time CDP and

Marketo Engage. You understand how to leverage AI-driven lead scoring to

bridge the gap between a digital click and a Sales Qualified Lead (SQL).

Advanced Measurement Models: Youve moved beyond basic dashboards.

You have experience with Media Mix Modeling (MMM) or Incrementality

Testing to prove the true ROI of brand awareness spend in a complex B2B

cycle.

Generative Creative Strategy: You have a passion for testing. You know how

to use Generative AI tools to rapidly iterate on ad creative and copy, tailoring

messaging for highly technical audiences (Developers, ITDMs, and

Researchers).

Holistic Ecosystem Thinking: You view the digital journey as a loop, not a

funnel. You understand how Social SEO and community-led growth (on

platforms like Discord or Reddit) feed into the broader Enterprise sales

motion.