About Us:

Whats Up Wellness is transforming the health & wellness industry with our premium, easy-to-consume

gummy supplements. Ranked #2 by Inc42 as Indias fastest-growing D2C brand, we are committed to

delivering holistic wellness experiences. Join us in our mission to make wellness fun and accessible! We are

looking for a creative Script Writer to craft high-retention short-form video scripts, translate science into

relatable stories, and drive trust-led engagement across digital platforms.

Roles & Responsibilities:

Write high-retention scripts for short-form video content including Instagram Reels, YouTube Shorts,

performance ads, and product explainers.

Create trust-worthy, engaging, and shareable scripts that educate audiences without sounding preachy or exaggerated.

Translate complex science, ingredients, and formulations into clear, relatable, and easy-to-understand

spoken language.

Craft strong hooks and narrative flows that stop the scroll while maintaining accuracy and compliance.

Collaborate closely with the Creative Strategist to execute defined content pillars, tones, and formats.

Adapt scripts for different formats and personas such as founder-led videos, doctor/expert POVs, and UGC-style explainers.

Requirements:

35 years of experience writing scripts for D2C brands, preferably in short-form or performance content.

Strong command of conversational English (Hinglish is a plus) with the ability to write in a calm, confident,

and credible tone.

Proven ability to simplify complex topics, especially science-backed or informational content, without

exaggeration.

Strong understanding of what drives watch time, saves, and shares on short-form video platforms.

Open to feedback, iteration, and structured creative processes; experience in wellness, health, or beauty is

a plus.

Why Join Us?

Be part of Indias fastest-growing D2C brand in wellness.

Work in a dynamic, fast-paced environment with a young, passionate team.

Ownership & growth opportunities.

Competitive salary + perks in a high-impact role.

Shape the future of innovative health & wellness products.

Script Writer